Baiguoyuan sells "vegetables", a new layout of three zero vegetables!

In the summer of 2022, Baiguoyuan laid the foundation stone for the planting base in Pinggu, Beijing, and it is expected that there will be stubble products on the market by the end of the year

Taking the "three zeros" vegetables as an example, Baiguoyuan works with the cooperative base to lay the foundation and set production standards from the beginning of soil improvement, so as to ensure the output of quality, health and nutrition of vegetable products

1, three zero vegetables: more than organic vegetables "have a vegetable flavor"

At present, the vegetables sold in the domestic market can be roughly divided into three types

Pollution-free food has national standards and norms

"Three zeros" vegetables will be listed in 2020, and the dish, as its name suggests, emphasizes the planting and production process, "0 chemical synthetic fertilizers, 0 chemical pesticides, 0 chemical hormones", planting standards and methods are very similar to organic vegetables

According to the introduction of the Baiguoyuan App product page, Baiguoyuan uses bought out in 2015, a modern organic planting technology in Japan, to use soil analysis and fertilization design to achieve a balance of soil health, fertilization and various nutrients, so as to make the "three zeros" vegetables more flavorful

As can be seen from the Baiguoyuan App, the "three zeros" oil and wheat vegetables and small rapeseed currently on sale are produced in Yunnan; Leeks are produced in Lishui, Nanjing and Shaoguan, Guangdong; Chicken feathers, cucumbers and thin-skinned peppers are produced in Nanjing; Sweet potato pumpkin and beibei pumpkin are produced in Lu'an, Anhui Province; Lettuce is produced in Xinxiang, Henan, and so on

2, the value of "three zeros" vegetables

On the one hand, to meet the needs of

On the other hand, from the perspective of the industry, the domestic fresh market has been bustling in the iteration of business formats in recent years, but in fact, the core of the competition is commodity differentiation

The advantage of Baiguoyuan is that the fruit industry has been deeply cultivated for 20 years, from upstream planting technology, to intermediate logistics warehouse system, and then to terminal retail and membership system

In the mode suitable for its own development, Baiguoyuan has also explored a set of playing methods: from trial feedback to trial sales, in-depth tasting, online release, and then to the entire supply and marketing system and product iteration to form a single product

Compared with other retailers, Baiguoyuan sells "vegetables", has the accumulation of fruits in the past, has enough technology and courage, starts from the soil, smooths out the process and standards of high-quality vegetable production, and then provides good products on this basis