Can blue cars eliminate the haze of the epidemic? PPG's 2020 Automotive Color Trends Report shows that blue's popularity remains on the pre-epidemic upward trend

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From a global perspective, the popularity of blue has steadily increased in most regions, and the Asia-Pacific market has increased by 1% compared with the same period last year, which is basically equivalent to the global growth level of the popularity of this color.

In Europe, the popularity of blue has reached 11%.

As the popularity of blue continues to rise, Yeomans predicts that the future development trend of this color will be based on high brightness or low saturation, focusing on slightly deep-sea luxury tones and chroma, and also embellished with turquoise.

"The sea blue, which is derived from digital technology, integrates diversified personality, youthfulness and full spirit.

Due to consumer demand and catering to the development requirements of autonomous driving technology, white is still the most popular car color in the world.

"The white series also reflects consumers' strong demand for extreme simplicity and multi-purpose in turbulent times.

The popularity of green, blue and natural colors in global automotive color trends totals 16%.

"As one of the stable and important colors in the automotive color market, red has achieved a steady growth of 8% worldwide.

Due to its multi-purpose and strong design potential, compared with 2019, the popularity of black in the global automotive color trend accounted for as high as 18%.

"Special effects and decorative embellishments based on black can be used in the form of color shift to create a unique artistic style.

From a global perspective, the popularity of silver has declined slightly, while the popularity of gray has risen accordingly.

PPG predicts that due to the re-emergence of retro industrial styles such as cement color and stone texture and the unfailing charm of ceramic glaze and metal texture, gray will remain one of the core colors preferred by car designers.

In addition, according to the research of PPG color experts, the silver series will show the natural style more clearly.

Since the number of businesses using PPG coatings on the surface is far more than any other company, and PPG's coating colors are supplied to more than 70 countries, research on color trends has become a global and cross-cultural activity.

PPG color experts all over the world focus on color trend research in many industries, including consumer electronics, construction, automotive and aerospace.

Editor's Note: For more information about the PPG Automotive Color Trend Report, please visit

Editor's note: For more information about the PPG automotive color trend report, please visit the editor's note:

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PPG (NYSE: PPG) has been committed to developing and providing trustworthy paints, coatings and specialty materials for customers for more than 135 years.
Upholding the spirit of dedication and innovation, PPG helps customers deal with all kinds of severe challenges and jointly promote the progress of the industry.
PPG is headquartered in Pittsburgh, USA, with operations and R&D institutions in more than 70 countries around the world.
In 2020, the company's global net sales will reach 13.
8 billion U.
S.
dollars.
PPG provides high value-added products and services to customers in the fields of construction, consumer goods, industry, transportation and other fields and their after-sales markets.
For more information, please visit style="font-size: 12px;"> .

PPG (NYSE: PPG) has been committed to developing and providing trustworthy paints, coatings and specialty materials for customers for more than 135 years.
Upholding the spirit of dedication and innovation, PPG helps customers deal with all kinds of severe challenges and jointly promote the progress of the industry.
PPG is headquartered in Pittsburgh, USA, with operations and R&D institutions in more than 70 countries around the world.
In 2020, the company's global net sales will reach 13.
8 billion U.
S.
dollars.
PPG provides high value-added products and services to customers in the fields of construction, consumer goods, industry, transportation and other fields and their after-sales markets.
For more information, please visit style="font-size: 12px;"> .

The PPG logo is a registered trademark of PPG Ohio.

The PPG logo is a registered trademark of PPG Ohio.

PPG released the 2020 automotive color trend report.
This report shows that the popularity of blue is still on the rise.
The popularity of this positive color in the global color trend has increased to 9%, an increase from 2019.