Coating standard: the influence of policy change of real estate industry on architectural coating
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Last Update: 2020-04-03
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Source: Internet
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Author: User
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Core tip: [] strong market demand has led to the vigorous development of architectural coatings in China Architectural coatings occupy 34% of the total production of coatings and dominate the world In addition to the low-carbon and environmental protection conditions, keeping pace with the development of the international construction coatings industry determines the development direction of China's construction coatings • As the main consumer product of China's coating industry, the construction coating industry in China is in a slow development state, with an annual real estate investment of about 4 trillion yuan and more than 20 Application scope and advantages of roller ceramic coating Recommended introduction: the surface of ceramic rubber plate used for roller ceramic coating is cast into durable rubber plate by hundreds of independent small ceramic pieces Each ceramic piece has raised characteristics Under general conveyor belt pressure, thousands of unique cast bumps can produce positive traction, prevent slipping and extend the service life of conveyor belt roller At the same time, the bottom layer adopts high-quality rubber, which has strong elasticity and can play a good impact resistance role The scope of application of roller ceramic coating is one three six 83857180 (the same as V) 1 Roller coating in extremely harsh working environment 2 The belt joint is not suitable for fixing with iron buckle; 3 It is suitable for leather Coatings home news: strong market demand has led to the vigorous development of architectural coatings in China Architectural coatings occupy 34% of the total production of coatings and dominate the world In addition to maintaining the synchronous development with the international construction coating industry under the condition of low-carbon and environmental protection, which determines the development direction of China's construction coating industry As the main consumer product of China's coating industry, China's construction coating industry is in a slow development state, with an annual real estate investment of about 4 trillion yuan and a completed construction area of more than 2 billion square meters, let's build Demand in the paint market has been strong Strong market demand has led to the vigorous development of architectural coatings in China Architectural coatings occupy 34% of the total production of coatings and dominate the world In addition to maintaining the synchronous development with the international construction coating industry under the condition of low-carbon and environmental protection, another factor determining the development direction of China's construction coating industry is the development of national economy, which plays a more significant role in the guidance of macro policies At the same time, Dow paint materials announced the latest market research results on the forum, and released relevant data on the life cycle comparative assessment of water-based coatings and building tiles for China's exterior wall decoration, providing a new reference for low-carbon and energy conservation in the coating industry Real estate investment and construction area are increasing year by year, and construction industry has become a pillar industry The sales volume of architectural coatings is closely related to the real estate investment Through the analysis of the first half of the real estate data, it is found that China's real estate market is moving towards indemnificatory housing and commercial real estate In this regard, industry insiders have said that this trend will greatly affect the composition of future market demand of home furnishing and even paint industry, and the market competition of home furnishing paint industry will increase day by day, and the second and third tier cities will become the next battleground Home paint products tailored to protect real estate and commercial real estate will become the development direction of home and paint manufacturers in the future In addition, it is predicted that under the new real estate environment, the home furnishing market will face a reshuffle, and the development path of simple imitation SMEs will be full of thorns In the first half of 2011, the introduction of the "eight national regulations" and the bias of the policies to the protection of the real estate market In the first half of 2011, the real estate regulatory policies showed a "two hands" development trend On the one hand, we must firmly control the overheated market of commercial housing and prevent the risk of the property market bubble; on the other hand, we should vigorously build low-income housing projects to ensure the growth of the housing market According to the report on China's real estate policy evaluation in the first half of 2011, the average price increase of commercial housing has been significantly reduced from February to June after the promulgation of the "eight national regulations", the number of cities that are rising month by month is decreasing, and the fast rising trend of house price has been effectively controlled In terms of affordable housing, the central government plans to build 630000, 3.3 million and 5.8 million affordable housing units in 2008, 2009 and 2010, respectively This year, however, the number has soared to 10 million units, an increase of 72.4% compared with 2010 Thus, in the next few years, indemnificatory housing will become the strategic focus of the household paint industry Looking at the second half of 2011, the property market policy will still be mainly tightening Recently, at the executive meeting of the State Council chaired by Premier Wen Jiabao, the most noticeable content was that "cities that have implemented the housing purchase restriction measures should continue to strictly implement the relevant policies, and second and third tier cities that have seen the housing prices rise too fast should also take the necessary purchase restriction measures" It can be seen that the expansion of the scope of real estate purchase restriction is inevitable In the first half of the year, the volume of commercial housing in the real estate market shrank, and the housing market rose In the external environment, the domestic paint companies have made every effort to deal with the market mutation and seek new economic growth point Innovative marketing mode, two-level differentiation of the consumer market in the first half of this year's home paint market, the market situation can be described as a few happy and a few sad Unexpectedly home opened more than 10 stores in the year, Jimei expanded its power territory to Tianjin, Xiamen and other places, with the national layout of top 100 However, the second closure of huansanhuan household had to end in failure, and home depot also withdrew from the Beijing market with tears Under the washing of the depressed real estate market, the stronger the strong are, the weaker withdraw from the historical stage, and the household market is polarized At the same time, the new home stores actively open innovative mode strong invasion In the last ten days of August, Ouhua Shangmei international home furnishing direct selling Plaza, which is intended to open in Beijing's North Fifth Ring Road, will play a strong "parity" and "direct selling" brand, which will squeeze out the moisture of furniture and return the benefits to the people This approach is undoubtedly in the protection of the housing market when it is popular, quite concerned by consumers In addition to home stores, many small and medium-sized manufacturing enterprises also suffer from the shackles of development According to Ma Xiaolong, executive vice president of Henry Day (Hong Kong) Co., Ltd., 30% of the company's performance will fall by 30% year on year And the enterprises whose performance declines must be those small and medium-sized enterprises which have no technology content, do not understand innovation and simply imitate With the penetration of real estate market regulation into the second, third and fourth tier cities, small and medium-sized cities will become a new competitive blue ocean for home furnishing industry Many owners of home furnishing enterprises believe that although the state intends to regulate the real estate in small and medium-sized cities, compared with the first tier cities, residents in the second and third tier cities still have rigid demand for housing In addition, in some relatively wealthy second, third and fourth tier cities, the villa real estate market is also quite popular Second and third tier villa market will set off a new upsurge of investment, decoration and other home paint industry will also focus on the direction of small and medium-sized cities Under the restriction of actively exploring new channels and sluggish real estate market, relying solely on traditional channels is far from satisfying consumers' requirements for new shopping methods On May 9 this year, a series of activities of "China's first choice home brands for home buyers" were launched simultaneously in 310 cities It will be an important measure for home paint enterprises to open new marketing channels to use the Internet for publicity and strengthen the investment in e-commerce Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,
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