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    Home > Food News > Food Articles > Double festival to the moon cake tea ceremony still sings the main character.

    Double festival to the moon cake tea ceremony still sings the main character.

    • Last Update: 2020-09-17
    • Source: Internet
    • Author: User
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    Original title: double festival to moon cake tea ceremony still sing the main character
    Mid-Autumn Festival met the National Day, double festival effect to promote the gift market boom, people's "buy and buy" enthusiasm unprecedentedly high. This double-section war, on the one hand is constantly pouring into the gift shopping tide of consumers, on the other hand is more and more exciting brands and merchants. Looking at the Mid-Autumn Gift Market in 2017, liquor, tea, moon cakes, crabs, etc. are still at the forefront of the public gift purchase list.
    Receress reporters in the last two days to visit Beijing, Carrefour, Beijing Kelong and many other business super found that the Mid-Autumn Food has long been draped in the main aura, a number of brands of moon cakes, tea, wine and other taiwan Doo-yan, from festive sales to buy gift promotions, the various merchants can be said to mobilize 18-like martial arts to attract consumers.
    mooncakes unshakable Mid-Autumn mainstream
    Mid-Autumn Festival approaching, supermarkets in a variety of merchandise promotional cards, when the mooncakes are the most eye-catching. All kinds of moon cake gift boxes in the sales area high up, packaging or classical or fashion or small fresh, become a scene in the supermarket.
    random interview reporters found that although many people think moon cakes are not very practical, but still will be moon cakes as the number one goal of gift procurement. Citizen Mr. Liao said, "After all, it is the Mid-Autumn Festival, buy moon cakes, eat moon cakes is the custom is also used to, no moon cakes in the Mid-Autumn Festival always feel less." "With Mr. Liao holds the same view of the people are not in the minority, it seems that in all kinds of gifts competing for glory today, moon cakes in the Mid-Autumn Festival in the unique side of the status is still unshakable.
    as a universal gift for visiting friends and relatives, this year's mooncakes have changed and innovated in both taste and packaging. Taste, in addition to egg yolks, lotus, five kernels and other traditional flavor moon cakes, there are laurel oolong tea as the filling of tea moon cakes, there are added horsetail pine nuts, three-way walnuts, pumpkin seeds and other nuts of the mooncakes. On the packaging, there is the classical atmosphere of the traditional holiday wind, but also selling feelings of small fresh moon cakes. Mooncakes with different tastes and different packaging styles attract the attention of consumers of different ages.
    this year's mooncake production process has also made a breakthrough. Reporters from Beijing Rice Xiang Village, Wu Yutai, Quanjude and other old-style enterprises learned that they are in the heritage of classic production skills on the basis of the main moon cake products for many improvements and upgrades. For example, This year's main rice-scented mooncakes in Beijing's rice-scented village follow the ancient law of pure hand-crafted; Wu Yutai's trendy mooncakes blend the sweetness of laurel flowers with the richness of oolong tea, which is endlessly escrow; and Quanjude's six-month-old research and development of "La La Legend" mooncakes, which blend southern flavor with northern baking.
    traditional good partner of tea mooncakes
    The Mid-Autumn Festival is second only to the Spring Festival in most people's minds. Imagine the mid-autumn full moon night, a mouthful of moon cakes a mouthful of tea, the whole family to talk about the moon can be described as a kind of happiness and enjoyment.
    Mid-Autumn Market, tea is considered a good partner for mooncakes, because mooncakes are generally heavy oil and sugar, with tea to eat can be degy. Therefore, in the eyes of many people, the traditional Mid-Autumn Festival tea ceremony is an error-free option.
    reporter visited Shangchao found that in the past two years the tea market popular mash-up wind in this year is still very popular. Industry insiders pointed out that because the overall performance of the tea sales market in the first half of this year is not optimistic, but there are still a lot of innovative ideas of tea enterprises, and constantly push out new, from packaging to tea products are reflected in the tea enterprises' minds.
    A tea company head told reporters, in order to better seize the Mid-Autumn gift market, merchants have introduced the concept of mash-up, at present, the market with black tea and green tea, green tea combination is the most common, there are merchants to launch the "Pu'er and black tea" tea gift set.
    " different teas adapt to different groups of people, so the choice of tea ceremony more reflects the degree of intention of the gift giver. "Tea experts suggest that black tea is suitable for people with large amounts of activity and physical exertion, green tea has the effect of weight loss and blood lipid reduction, for people with high work pressure and regularly paid drinkers are good choices; Cold, fewer workers, due to different flower tea and beauty effect, suitable for sending women; Pu'er tea mild and mellow, has a warm stomach, lower blood pressure, blood lipid reduction effect, long-term drinking to reduce atherosclerosis and prevent cardiovascular disease effective, suitable for sending to older adults. Yang Yeping.
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