DuPont introduces its unique security management strategy to China

DuPont introduced not only $600 million to China, but also a "security management" strategy that puts safety first"Before the meeting, please remember the safe passage, do not use the elevator in the event of a fire, go out to take a taxi please tie up the safety..." After a "SafetyTalks" (safety notes), DuPont Greater China President Tang Bowei began to enter the main topic, he announced that "DuPont investment in China into a new period of strategic opportunity", from now until 2010 will be an additional $600 million investment to double the total investment in Chinathe day before yesterday, DuPont held a video conference in Shanghai, Beijing and Guangzhou to introduce the company's development plans and strategies in the Chinese marketAs with any meeting held by DuPont, the first agenda is for the presiding officer to emphasize security mattersTo others, such an approach seems "a bit of a fuss" or even "ridiculous", while for DuPont, "safety" is the primary core value of the entire enterprise, as a scientific enterprise, no time, any occasion can not ignore "security"unique "safety management" strategyenterthemarket in China for 20 years, DuPont has introduced not only investment, products and technology, but also a unique corporate cultureDuPont believes that ignoring safety is a sign of no scientific attitude at all timesSo the first thing every new employee does to work at DuPont is to receive safety trainingThe person concerned will come up with a map of the company building, to give him a serious introduction to the situation of the building and the location of his office, and pointed out that if there is a fire and other emergencies, from this office can be out of which several safe passages to escape ..Similarly, DuPont's security management is almost trivialTake office safety regulations, office staff including manager-level senior management are required to go up and down the stairs must support the armrest, in the office is not allowed to run, pencil heart to be inserted in the pen barrel, drinkwater in hand do not allow to play things, and so onin implementing the "security management" strategy, DuPont not only for their own security risks, but also accumulated a wealth of security management experience, and summarized a set of scientific management programs, become recognized as one of the "safest companies" in the worldDuPont then began to use the scientific program as a valuable commodity "sell", forming its own security industry chainA few years ago, DuPont established ADM, which "sells" its knowledge and experience in security to more than 1,500 companies around the worldChina is a high-growth market
du Pont has always followed a conservative investment style while pursuing a robust corporate culture Since 1998, DuPont has undertaken a series of large-scale asset restructurings around the world, divesting and acquiring $60 billion of its business DuPont completed the company's third strategic transformation in its third 100 years Mr Tang said DuPont had completed its transition to a science and technology company after selling its company in 2004 In an effort to cut back on traditional industries, DuPont sold its fiber business, including Lycra and Aphorhee, and eventually formed five business growth platforms: Agriculture and Nutrition, Electronics and Communications Technology, High Performance Materials, Paint and Pigment Technology, And Safety and Protection Among them, "Safety and Protection" business in 2004 sales reached $6.2 billion, the highest after a series of consolidation adjustments, DuPont globally achieved its fastest annual growth rate in recent years last year, with net sales of $27.3 billion Among them, the Chinese market performance is particularly impressive, in 2004 sales increased 32% year-on-year, DuPont's global sales contribution of 5% "China is an important high-growth market for DuPont, which is important for DuPont to achieve sustainable global business "After 20 years of development, DuPont's investment in China has entered a new period of strategic opportunity, " Mr Tang said According to DuPont's plans to invest in China, the company will invest an average of $100 million a year by 2010, or $600 million Tang Bowei revealed that some large-scale key projects have been started or are in the specific negotiation stage These include expanding the production capacity of the wholly-owned plant in Shenzhen, building a comprehensive fluorine manufacturing base in Changshu, and building a world-class production facility for titanium dioxide in Dongying, Shandong Province