Evict food safety fraud "flowers" from the market.

Food safety fraud is not removed, food safety is difficult to ensure, the public is always in fear. "Measures" is a good way to prevent food safety fraud into the market, but also for food safety to build a multi-firewall
Clearly is genetically modified food but pretend to be non-GMO food, clearly ordinary food but the use of "treatable" "curable" and other medical terms, the use of "pure green" "pollution-free" and other exaggerated propaganda terms. People hate it but they can't help it. However, these food safety frauds will not be able to cross the "market."
State Administration of Food and Drug Administration issued the Measures for the Investigation and Prosecution of Food Safety Fraud (Draft for Comments) on February 15. The Measures specify ten types of food safety fraud, including product fraud, food production and operation fraud, labeling fraud, food promotion fraud, information fraud, food inspection and certification fraud, license application fraud, filing information fraud, reporting information fraud, and submitting false regulatory information. The forefront of genetically modified food labeled as non-GMO food will be classified as food promotion fraud, county-level or above the food and drug supervision and administration departments can give warnings, and a fine of 10,000 yuan to 30,000 yuan or less. Food production operators who commit food safety fraud, in addition to imposing corresponding fines, will also be given credit disciplinary measures, will be recorded in the food safety credit file, serious circumstances included in the food and drug safety "seriously untrustworthy list", informed to the investment authorities, securities regulatory agencies and relevant financial institutions.
the Measures may not exhaust all food safety fraud, but for the prevalence of food safety fraud in the market is basically "a net."
food safety fraud, food safety is difficult to ensure, the public is always in fear. The Measures are a good way to prevent food safety fraud from entering the market, and also build multiple firewalls for food safety.
, whether it is the front end of production, circulation links or consumer terminals, the fraud listed in the Measures is easy to understand, warning food producers and operators can not be knowingly committed. Otherwise, there is a price to pay for being punished and blacklisted for disrelition. For market subjects, being fined may not feel too painful - if illegal profits are greater than fines, but once the credit punishment, leaving a credit stain, will seriously affect the production of market subjects and related personnel's lives, and can even be said to be difficult. Moreover, the Measures also remind and warn consumers that for foods that look beautiful but are fraudulent, they should not only be rational consumers who do not buy them, but also assume supervisory responsibilities. Public supervision, coupled with public opinion follow-up, has formed a production side and circulation side dare not cheat, consumer side ignored multiple firewalls.
the other hand, the market economy is the rule of law economy and the rule economy. If there is no cure, the market body will not speak the rules, in accordance with the jungle principle of chasing profit first. Therefore, the rule of law is a weapon to eliminate food safety fraud, but in addition to legal basis, but also through regulation to achieve. The Food Safety Act, which was in force on October 1, 2015, does not specify "food safety fraud". The Measures clearly provide penalties for food safety fraud in accordance with the Food Safety Law, which can better enhance the effectiveness of supervision and the rule of law in the field of food safety.
for food safety fraud, it is difficult to form an adequate deterrent without heavy penalties. In this regard, the Measures should be more "tough".
(The author is Chinese Jingwei, a visiting researcher at The University of Hongyang Institute of Finance)