[exclusive] when the drug package is marked with the ex factory price

Today, it's unusual for the managers of small drugstores The factory price is marked on the new drug packaging box Of course, when the drug cabinet is put on, there will be a retail price The difference between the retail price and the factory price is the reason why several old customers with chronic diseases come to the drugstore and see that the retail price is much higher than the factory price They are not happy, "are you too dark? Is the price so high all of a sudden? " The pharmacist quickly explained, "we haven't adjusted the retail price, it is still the old price! No improvement! " The customer doesn't buy the account "No improvement? No improvement! But it's more than twice the factory price, right? It's so dark selling medicine with you! " Pharmacist: "the retail price of this medicine includes all kinds of expenses, such as transportation cost, labor cost, if cold chain transportation, and refrigeration cost, there is really not much profit." Customer: "what, isn't it selling medicine? What the wind can't blow and what the rain can't get is not too bitter There is also a price reduction and promotion in the supermarket You can send a lozenge candy for free at most It's just the money of our patients We're suffering from illness You've even made such a dent in our money! " Pharmacist: "the ex factory price, just their cost accounting, does not mean the final price to us! In addition, laws and regulations prohibit drug promotion! " Customer: "the people can't cure the disease That's why you sell medicine You have raised the price so high! It has a direct impact on our socialist harmonious construction! Not for the people at all! It's right to catch you! It's time to announce the ex factory price of drugs! What a black heart to sell medicine! " Pharmacist: "why don't you ask to publish the cost price of commercial housing? We don't earn the rent, water and electricity, and labor costs from the price hike of drugs Let's go to drink the West and north wind! " Customer: "Oh! You are a black heart drug dealer, dare to answer back! " Pharmacist: "￥ x%..." .. % &.. *() & () "customer: () & * * () & * %.. %.. After several rounds, pharmacist: "shit, I will not do it! Buy or not, buy or go! " Customer: "good! I will not go to the food and drug administration, the Consumer Association, the municipal TV station and the mayor 's hotline to complain about you! " ------Medicine factory: Company A: "MD, how to make it? The retailer has a nest Adjust the retail price to their operating cost price The customer still doesn't buy it! " Company B: "which bastard made our factory price so low? Now the price of raw materials is rising, the price of labor is rising, and the equipment is also going to increase There is no profit at all! Produce a batch, lose a batch! " Company C: "what to do? The hospital complains that the patient complains about the false high price, which is higher than the factory price of the subject! " Ding company: "fortunately, we have done a good job in advance We will set a high factory price, and then transfer other accounts to agents and retailers It's said that because of our high ex factory price and relatively low retail price, our products are very popular in the market Many people praise our conscience pharmaceutical companies! " Leather bag company: "haha, transfer money to company C and draw it It's really a good money! I heard that several companies want to cooperate with us! " In fact, the voice of marking the ex factory price of drug packaging has long been there, as early as 2005 In the learning times on July 7, 2017, Yu Hongsheng, mayor of Sanming City, Fujian Province, wrote another point: "second, mark the price of drugs The State Food and drug administration requires drug companies to mark the factory price of drugs on the minimum packaging in GMP certification regulations." why does the attention of big family on the cost price disclosure of other goods far less than that of drugs? It should be just a few 1、 Most of the pharmaceutical technology is complex, and the formula is more diverse Ordinary people can't judge the cost according to their own experience For example, if you count the number of sesame seeds on bread, look at the ingredient list, flour, butter, egg salt and other prices, it's easy to get them, and you can basically determine the cost Of course, the process is not included here But the formula of medicine is the book of heaven It's not for this industry It's impossible to know the price of raw materials It's for the pharmaceutical industry It's not for this kind of product It's also separated by products 2、 Drugs are different from other commodities In many cases, they can only be accepted passively, and there is almost no option You can't use any medicine the doctor prescribes You can't sell a steamed bun to satisfy your hunger just like buying breakfast 3、 Drugs belong to rigid demand, which is even more rigid than buying a house The money for buying a house is not enough If your wife agrees, you can buy them slowly, but you can't postpone taking drugs when you are ill For some critical patients, the consequence of postponement of purchasing drugs may be to drive the crane West instead of buying them 4、 Most people feel bad about spending money when they are ill There are many people who save money to buy LV bags without heartache It's hard to spend money to buy a box of medicine Why? Buying a bag brings social pleasure You have to swallow it bitterly when you buy medicine You've seen people walking around with a bag, and you haven't seen people showing off with medicine But the above four points do not mean that the ex factory price of drugs should be marked with packaging First of all, the cost of drugs does not only include raw materials and labor costs I don't know how many batches of pre equipment investment and R & D investment will be sold to earn back Take an injection production enterprise as an example Even if there is only one product, only one production line, only one dispensing sub packaging, and the final sterilization process, then it should also be equipped with a clean area of B plus a, a cold storage, injection water, purified water system, constant temperature and humidity air conditioning system In a word, the production of small batches of hardware is not enough for the cost Moreover, the technical content is much higher than that of moving bricks and pouring cement, and there is no mandatory requirement for real estate companies to publish the cost price Secondly, the false high of drug price, one is the Commission of prescription, and the other is the intermediate examination and approval process As a resident doctor who prescribes medicine, how can he have such a high ability to let your medicine into the hospital? Three, the cost of transportation is much higher than other commodities Take cold chain transportation as an example The large quantity can be transported by a third party The small quantity can be transported by a heat preservation box When the heat preservation box arrives at the receiving party, it will be mailed In the process of returning the empty heat preservation box, there will be no economic benefits for pharmaceutical manufacturers and retailers From Yantai to Zhangqiu, the mode of transporting green onions along the way back to Yantai is not applicable at all 4、 During GMP certification, the ex factory price on the package is 100, and the subsequent cost is increased to 150 Is it considered to change the registration content without authorization? 5、 Marking the ex factory price does not prevent the false high of drug price It will also lead to the false ex factory price of some enterprises In the process of private transfer, there will be other interest groups involved, such as special money launderers After all, the level of the market is higher than the level of the market 6、 Four people play mahjong, there is no platform fee, but also the mode of winning money does not exist It's impossible to achieve the situation that people pay less for medical treatment by simply marking the factory price 7、 Sanming model is not successful The cost of low-cost drugs is there If the effect of low-cost drugs is better than that of high-cost drugs for the same kind of drugs, it's strange Remember, high quality drugs and low price drugs are propaganda terms The real high quality and low price can't survive for long, unless it is to develop the market in the early stage For "regulating drug names and disorderly prices", I am very supportive, but the package indicates the ex factory price, which I really disagree with Original statement: This article is the original manuscript of yaozhi.com, welcome to reprint, reprint please indicate the source and author, thank you!