Fonterra Group has signed contracts with Chinese companies such as Ali and JD.com, amounting to $18.22 billion

Recently, the second China International Import Expo was officially held in ShanghaiSina Finance has learned that Fonterra Group, one of the world's largest dairy producers, signed a deal with Chinese companies including Alibaba Group, JD.com Group, Xiamen Jianfa, Zunbao Pizza, New Hope and Gao Pei during the expo, with a total agreement of RMB18.22 billionFonterra has been in China for more than 40 years, and Greater China is currently Fonterra's largest, most important and fastest-growing market in the world, accounting for about a quarter of Fonterra's global sales's latest news from Fonterra that Chinese dairy imports rose 4.7 per cent in August on strong demand for infant formula and skimmed milktoday, Fonterra Greater China President Zhu Xiaojing said at the Expo, hope to use this national event, deep into China, such a market with unlimited potentialit is understood that during the Expo, Fonterra Consumer Brands will sign a strategic upgrade cooperation agreement with JD.com Group, while signed a three-year strategic cooperation agreement with Alibaba Group during the Expo, and Fonterra's Professional Catering Service Department will sign a memorandum of understanding with Xiamen Jianfa Group for a total amount of 17 billion yuanFonterra's professional catering service department will also reach a purchase agreement with Zunbao Pizza for the supply and purchase of Masurila Cheeset, worth RMB100 million, and Fonterra NZMP Raw Materials will also sign purchase orders with a total value of RMB1.12 billion with Gao Pei, New Hope Group and Zhejiang Commercial Industry Co., Ltdpast, in China, Fonterra mainly provides raw materials for Chinese enterprises in the field of dairy raw materials, and in the past year, Fonterra NZMP has developed more than 30 new products in cooperation with a number of key strategic customersIn recent years, Fonterra has begun to promote its own brandThis year, Fonterra launched the world's first children's cheese bar in the Chinese market, and in the food service sector, the number of new products introduced to the market by Anjia's specialty catering service has tripled in the past year to more than 160, in addition to the Expo, in addition to signing cooperation agreements with these Chinese industry head enterprises, Fonterra also worked with Shen Dacheng, Rice Xiang village and Guangzhou Winehouse and other 100-year-old catering brands and the China Baking Association jointly released the "Mid-Point West Core" strategySource: Sina Finance