Food and medicine will be the key areas of anti counterfeiting work this year

According to the definition of AQSIQ, counterfeit products refer to products that use untrue factory name, address, trademark, product name, product logo, etc to make customers and consumers mistakenly think that the product is genuine Fake and inferior products refer to products with poor quality or loss of service performance Fake and inferior products are a long-standing problem, which exist in the market of drugs, food and other products, and the consumers and competitors are suffering greatly In order to resist fake products and standardize the market environment, China has taken corresponding measures from the national level to the local level At the national level, such as the annual "315" anti-counterfeiting activities; at the local level, such as the early March in Shandong Province, the group standards of "Ejiao" and "Ejiao cake" were published, aiming to regulate the Ejiao market, crack down on counterfeit and shoddy products and enterprises, and promote the high-quality development of the Ejiao industry Recently, Zhang Mao, director of the State Administration of market supervision, said in the "minister channel" that fake and inferior products seriously infringe the interests of consumers and seriously interfere with the market fair competition environment In 2019, the Municipal Supervision Bureau will crack down on fake and inferior products by focusing on key areas, increasing supervision and punishment, improving social credit system, laws and regulations, etc Regulatory aspects We will focus on key areas, especially food, medicine, children's and elderly supplies Food and drug safety is a problem that people pay close attention to and more and more attention to On January 9, the General Administration of Market Supervision issued the notice on printing and distributing the work plan for the treatment of key areas of counterfeiting and shoddy goods (2019-2021), aiming to severely crack down on the production and sale of counterfeiting and shoddy goods, maintain the market order of fair competition, meet the people's growing needs for a better life, promote China's economic transformation and upgrading, and achieve high-quality development According to the work programme, the key areas of counterfeiting include medicine, food, health food, etc It has to be mentioned in the field of health care products In recent years, the industry of health care products has been "questioned" The main reason is that some manufacturers publicize and exaggerate the "efficacy" function of health care products, deceive consumers, especially the elderly groups, and bring uneasiness to the market of health care products In order to rectify the chaos of health care products, since 2019, the "100 day action" has been launched, aiming to crack down on all kinds of illegal acts such as false propaganda, false advertising, manufacturing and selling of fake and shoddy products that disrupt market order, cheat consumers and regulate the rational operation of the industry
There are also requirements for the quality and safety of health food in the management plan of key areas of fake and shoddy products It is emphasized that the meeting will focus on the inspection of such illegal activities as the label and logo, publicity materials, advertisements, etc of health food that are claimed to have health function without approval, disease prevention or treatment function, false publicity effect, etc., as well as the organization of production and unauthorized change in accordance with the approved content Illegal activities such as production technology and illegal addition of non edible substances (drugs) shall be strictly punished according to law Punishment In 2019, strict supervision and severe punishment will be carried out according to law Innovate some systems, such as huge punishment system and internal whistleblower system In addition, the Municipal Supervision Bureau will confiscate and completely destroy the counterfeit and shoddy products under investigation, so that the counterfeiter cannot afford the cost It is reported that since the problem vaccine incident in 2018, China's drug administration law has ushered in a major overhaul The draft amendment to the law will comprehensively increase the penalties for the production and sale of fake and inferior drugs Among them, the fine has increased from "more than twice and less than five times" to 30 times, which shows that the state has adopted a "zero tolerance" attitude towards counterfeit drugs Since 2019, the announcement that pharmaceutical companies have been fined for producing fake and substandard drugs has been continuous In terms of enterprises, we will strengthen the self-discipline and social co governance of enterprises, improve the social credit system, and improve relevant laws and regulations "It's a long-term problem for fake and inferior products to be solved," Zhang said We should continue to work hard to fight a long-term war, so that there is no fake in the world, so that consumers are less worried and more assured "