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    Home > Coatings News > Paints and Coatings Market > Fully display the charm of Oriental design Chinese brand furniture landing at the Milan World Expo

    Fully display the charm of Oriental design Chinese brand furniture landing at the Milan World Expo

    • Last Update: 2021-02-15
    • Source: Internet
    • Author: User
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    China Paint Network
    News: In the recently held 2015 Milan World Expo in Italy, the last official road show in China, Shanghai station activities, "Milan Expo Road Show - A zhen night" is particularly eye-catching. Ya Zhen is a global partner of the China Pavilion of the Milan World Expo, and the furniture works designed and produced for the China Pavilion are very simple and beautiful of traditional Chinese culture.
    As the representative of China's best national furniture brand, this is the third time that Yazhen has been married to the World Expo: 2010 Shanghai World Expo Ya zhen is a partner in Shanghai Pavilion, and in 2012 is a partner in the Lishui World Expo in Korea. Milan, the host city of the World Expo, has a reputation as the "furniture capital of the world", and Ya Zhen wants to show the world the unique charm of Oriental furniture.
    Professor Sultan, vice president of Tsinghua University's School of Fine Arts, told reporters that the overall design unit of the China Pavilion at the Milan World Expo is the Tsinghua Academy of Fine Arts and the Tsinghua World Expo Design Research Center, the Expo curtain has not yet been opened, the shape of the "Mai Long"-like Chinese Pavilion in the field has been praised as the most beautiful pavilion in the Expo Park.
    gao Wei, chairman of Yazhen Furniture Co., Ltd., told reporters that Italian furniture has been recognized all over the world, Asa Zhen as a Chinese national brand, can show the brand in the forest of milan's world furniture power, this is a rare opportunity. "We will use the Milan Expo to connect with the world, improve the overall quality and service level, for Chinese enterprises to go out to do their part."
    Gao Wei introduced, this time the furniture design has both heritage, but also innovation: the design of Luban's structure as the creative origin, inherited the simple style of traditional Chinese furniture, combined with the human characteristics of Western furniture, with wood, bamboo original color and all-environmental protection crystal
    paint
    , to minimize pollution emissions.
    Gaowei said that Ya Zhen is the World Expo China Pavilion furniture into a full range of products, so that the use of international language design, but also in line with the modern life of the furniture works and the original products complement each other.
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