Get a closer look at the Medok wine region, which sells 100 million bottles a year!

Medok is Bordeaux's most important sub-region, is the country's most well-known wine brand Rafi's production area, Medok region in the world's annual sales of 100 million bottles, and although sales accounted for 15% of Bordeaux, the amount can account for nearly half, is not too much quality and sales of the region.
Although China is already the world's largest market, the Meddock Wine Association people are not half slack, each year thunder with a chairman with eight winery owners, plus the grape ring big net red IP small leather teacher line-up, visit a number of cities in China.
On October 31st last week, a luxury masterclass of more than 150 seats was held in Hangzhou, unveiling the 2016 Vintage Medok wine and lavishing a deeper understanding of Meddock, a region with a strong charm.
01 Medoc and its eight sub-regions bring eight owners each year because they represent Medoc's eight sub-regions, namely Medoc and Haut Medoc. Margaux, Moulis, Listrac, Saint Julien, Pauillac and Saint Estephe.
Although this year has been the 12 years that the Meddock Wine Association has come to China to promote, but did not remember that these sub-regions are still a lot of people, in the Hangzhou masterclass after the end of the media interviews, there are reporters suggested that the name of the production area is too difficult to remember, whether to consider the name of the production area There are suggestions from the owner that it is easier to choose a representative winery in each production area and to associate the memory with the production area, such as the village where Rafi is located is Poyak, remember Rafi, it is easier to think of Poyak, you can also try.
Medok's name comes from Latin, meaning "between the water", west of the Atlantic Ocean, east along the Guillain-Doo estuary from south to north, the unique microclimatical conditions make it one of Bordeaux's most important production areas.
Meddock's eight statutory production areas are unique: among them, the Meddock legal production area is the largest wine region on the Meddock Peninsula, where a wide variety of wines, generally with perfect, balanced characteristics; Delicate, harmonious, fragrant; the wine of Margo's legal area is very elegant and is recognized as the most "feminine characteristic"; -Medok's legal area is the highest vineyard in Medok (46 meters), where the wines are fresh and vibrant; Wineries and many excellent wineries, more than 80% of the vineyards belong to the graded winery industry, the wine produced by both the strength of Poyak and the delicate of Margo, unforgettable; With 18 1855 grade wineries, including 3 first-class wineries, Poyak wines are strong, complex, old-age potential is strong, worth collecting and waiting for;
mellow and rounded at a young age, with the exquisite elegance of the annual meeting.
2016 Vintage Identification: Great is not the same as new world wines such as Australia, and Meddock's annual climate has a crucial impact on the quality of the grapes.
2016 was a year of greatness for Meddock: in spring, grapes blossomed evenly and pollinated well; Brings a more uniform ripening, fruit color change is very consistent, suitable day and night temperature difference also helps the grapes to mature perfectly, the autumn tiger weather so that each plot and variety have reached the best ripening period, but also leave the good weather to pick, do not worry about the loss of fruity taste.
red grape picking began on September 24th, the first harvest is the earliest ripe meryl, the next mid-October is the pint, and then the latest ripe Chixia beads.
2016's red grapes are of excellent quality: crispy grapes, high sugar, the aroma of small black berries, the peels are rich in soft fennel, and the grape seeds smell like hazelnuts.
03 Mr. Alain Meyre, Vice President of the Medok Association for History and Innovation, noted in particular that Meddock had a proud wine history, that the Medoks began groping for vitifs and winemaking in the 15th century, that they began to mature in the 17th century, and that in the 18th century, Meddock's unique style was formed, and that the Meddocks, who were constantly exploring, fully understood the advantages of their own craft and took them to the extreme.
success of Meddock also makes them a model for other producing regions and wineries to learn from and learn from.
has a long history, but it is not complacent or closed, as can be seen from the enthusiasm of Medok's owners for new investors.
In mr. Xiaopi's circle of friends, such a record of this year's Meddock activities: the 12th year of the Meddock National Tour, hard to the chairman and the old owners are to patrol retired, and now a group of 88 after the master of the small village around me called big brother, really sad and mixed.... Meddock has a very large number of new generation of small owners began to take over, they know more about the Chinese market social platform WeChat, but also have more ideas in the social platform to do colorful promotion, they hope that with the same age young people can understand the language, to more detailed interpretation of Meddock's wine, so that passive acceptance into an active appeal.
. Alain Meyre, a spokesman for the U.S. Government, said: 'Change doesn't depend on a day or two, one or two people, it's a persistent effort.
recent trip to China, he found that the Chinese market is changing significantly, the professionalism of the industry has greatly improved, and they also hope to pass on the efforts and changes of the Medok people to the Chinese industry and consumers every year.