Hebei's production and marketing docking promotes consumption activities to help increase the income of agricultural products

This year is the first year of the "14th Five-Year Plan" and the first year to comprehensively promote rural revitalization

Marketing to help farmers

Continue to vigorously implement consumer assistance

With the theme of "I am the king of carrying goods, I am the madman of carrying goods", the final of the "Looking for the King of Hebei Agricultural Products Carrying Goods Competition" was held in Shijiazhuang a few days ago

The relevant person in charge of the Fuping County E-Commerce Public Service Center introduced that as the fruit trees in Fuping County enter the fruitful period, they will continue to cooperate with Taobao, Tmall, Suning, JD.

In August, 31 departments including Hebei Provincial Development and Reform Commission and the Office of the Provincial Party Committee's Rural Work Leading Group jointly issued the "Implementation Opinions on Continuing Vigorously Implementing Consumption Assistance to Consolidate and Expand the Achievements of Poverty Alleviation", focusing on 62 poverty alleviation counties and populations in the province.

Brand strong farmer

Build an agricultural brand development system

Strengthen brand marketing, tell brand stories well, and increase brand premium

Wang Xudong, director of Hebei Agricultural Brand Construction Center, introduced that by 2022, Hebei Province will build 150 regional public brands of agricultural products above the provincial level and 100 influential corporate brands at home and abroad, and build corporate brands led by regional public brands.

(Wang Peng)

"China Food News" (07 edition on October 08, 2021)

(Editor in charge: Gao Na)