How can paint dealers relieve the pressure on physical operations?

With the market economy into the shift period,
paint
the operation of entities are also facing a lot of pressure. In the paint dealers, weak market consumption, store rent increases, labor costs rise to the operators brought a lot of difficulties, in the face of these challenges, paint dealers how to do a good job in store management and management?
First of all: the establishment of a fixed-post system
no matter how big
paint joined
business needs to develop staff establishment and staff post responsibility system and various rules and regulations, paint franchise stores to be human and product sales concept principles;
Seed second: make good use of emotional magic weapon
Paint franchisees must also keep in touch with customers after service to ensure that their satisfaction continues, such as daily visits, holiday greetings, a bunch of flowers will make customers deeply moved. This requires the paint franchisee to continue to create, pass and communicate, in order to finally obtain, maintain and increase customers, forging the core competitiveness of enterprises.
Resequen: brand awareness
paint franchise ads to do according to their own ability, mainly brochures, posters, sign advertising, light box advertising, newspapers, radio, television, etc. , the key to establish brand effects in the public, so that more people know the brand positioning of enterprises. In order to promote brand awareness, paint franchisees can do some promotional activities at the door or at the store.
in short, the paint entity in the operation of many difficulties and details, but dealers want to achieve performance growth, to protect old customers and open up new sources of customers, but also from their own efforts. With the fixed-post system to standardize management, good use of emotional magic to increase customer stickiness, brand awareness to establish brand effect, in order to seek greater space for development.