Imported wallpapers lack Chinese logo consumers confused

China Paint network
: imported wallpaper compared to local brands, innately a noble temperament, which in the price performance is very obvious. Imported wallpapers in the minds of many consumers, is synound for high-quality products, so also willing to pay a higher price to buy. But imported wallpapers lack Chinese logo, consumers are inevitably confused when buying.
fact, the state has already expressly stipulated that imported products sold in the country, must have Chinese mark, including the origin of production, production date and so on. Foreign formal brands of wallpaper products are generally sprayed with different barcodes according to different colors and models, consumers can buy to the store to view the original packaging of the whole box of wallpaper, or to view the unopacted whole roll of wallpaper bar code. Barcodes are generally composed of 12 numbers representing the product code and one number representing the code, the first two of which are country codes.
faced with the market identity of unknown imported wallpapers, consumers are very confused. Even if consumers are willing to pay a higher price to buy wallpapers, it is difficult to ensure that wallpaper products are pure imported wallpaper products. So what are the other aspects of consumer confusion?
wallpaper products are very profitable, so in recent years many enterprises flocked to the wallpaper industry. The threshold of the wallpaper industry in many people's eyes, is really very low. These enterprises produce wallpapers just this look, that copy. It's hard to expect them to invest heavily in design and research and development. And these enterprises produce wallpaper, quality and environmental protection is also very difficult to be guaranteed. So it's no surprise that there are a lot of complex wallpaper brands and a variety of pricing on the market. Consumers still try to choose some excellent quality, history, good reputation wallpaper brand.
is currently in the domestic wallpaper factory after at least three levels of dealers, and finally to the hands of consumers have often been increased prices 4 to 5 times. Therefore, many wage-earners consumers feel that wallpaper prices are inflated, not very acceptable. At present, China's wallpaper penetration rate is less than 10%, compared to Japan and South Korea about 80% of the penetration rate gap is very large. In addition to the differences in decoration habits, opaque wallpaper prices are also one of the important reasons.
import wallpaper than domestic wallpaper will be more than part of the expenditure, such as customs duties, transportation costs, promotion costs and so on, but how much imported wallpaper price increase is a reasonable category? At present, there is no relevant body or department to issue regulations or reference advice in this regard.
The most impressive thing is that many of the wallpapers advertised as imported brands on the market are fake foreign brands, affixed to foreign brands, in fact, some raw materials are imported from abroad, and some even from raw materials to manufacturers are completely domestic. There are not many pure imported wallpapers. That is to say, many wallpaper manufacturers through the foreign brand, by way of foreign cards to improve their own value, so as to achieve the purpose of raising the price.