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"Pharmaceutical Network Market Analysis" Internet medical is the traditional medical industry and the Internet, Internet of Things and other information technology use of strict collection, can complete the whole process of individual health coverage, .
the formation of consultation, diagnosis and treatment, recovery, health care, protection and other processes of the deep integration, so that the Internet in the medical industry chain, the whole body of the combination, become a new type of medical and health services system.
years, in the "Internet Plus" in-depth development of all walks of life, in order to solve the shortage of medical resources in China, the state has issued a number of policies to promote the "Internet plus medical" industry development.
the national policy and patient demand traction, China's Internet medical market is ushering in a "blowout" type of development.
is worth noting that under the influence of the epidemic, China's Internet medical industry has ushered in new opportunities for development.
believe that the size of the Internet medical market in 2020 will be further expanded under the overlay of policies and outbreaks, is expected to reach 200 billion yuan, an increase of 46.7% year-on-year.
, it is clear from a large number of data that this forecast may be achieved.
the first half of 2020, 63,000 Internet medical-related enterprises registered, up 153 percent year-on-year, according to company survey data.
According to data disclosed by the National Health and Health Commission in March, Internet consultations at hospitals under the control of the state during the outbreak also increased 17 times over the same period last year, with third-party platforms seeing a 20-fold increase in Internet consultations and prescriptions a nearly 10-fold increase.
To Ping An good doctor as an example, the first half of Ping An good doctor APP visits more than 1.11 billion times, APP registration is 10 times before the beginning of the year, the average daily number of new users is also 9 times the previous;
from the above comprehensive point of view, affected by the epidemic, the domestic pharmaceutical Internet market is accelerating maturity.
, China's Internet medical care will continue to maintain rapid growth as the country continues to relax its restrictions on Internet plus medical care, and opens up many key links such as health insurance and payment.
, it is worth noting that some industry experts believe that although the outbreak objectively provides Internet medical needs space and user base.
, the impact of Internet medical treatment on the traditional medical and health service system is relatively limited, and the future development still has a long way to go.
As at present, although Internet medical treatment can be used as a beneficial extension and supplement of offline medical care, but subject to the current technical limitations and policy factors and other factors, Internet medical companies proposed "reverse medical care" is not a complete substitute for traditional offline medical services.
this stage, Internet medical services can only be provided online for specific diseases.
addition, it is possible to refine the list of Internet medical service items, determine the service price mechanism, improve the payment method of medical insurance, and optimize the risk control of the fund.
, although Internet medical treatment has been "out of the ring", but to improve the conversion rate of paying users, get rid of the money-burning model, will become the industry as a whole face a key issue.
related enterprises want to usher in more good, into the growth outbreak period, still need more time and technology accumulation.