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Irish Food Authority promotes its seafood through Chinese chefs

 Last Update: 2022-05-09
 Source: Internet
 Author: User

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From SeafoodSource on April 15th, the Irish Food Authority’s China office is working with Chinese “celebrity chefs” to incorporate Irish seafood into local cuisine in eastern and southwestern China
.

Bord Bia, the Irish Food Authority, together with New Oriental Cooking School and the "Celebrity Chef" app, launched an Irish food promotion campaign, inviting chefs to show how to cook dishes such as Irish zodiac crab, Dublin bay prawns, Irish conch and more
.

Bord Bia (Irish Food Board) Irish Food Board was established in 1994 and is affiliated to the Irish Ministry of Agriculture.
It is headquartered in Dublin and has 16 offices around the world
.

In a video event, "Celebrity Chef" invited World Cooking Competition champion Zhou Houchao to show how to cook Irish crab and shrimp with Sichuan cuisine, one of the main genres of Chinese cooking.
This video was filmed on March 28 at New Oriental Chain Chengdu branch of the cooking school
.

Another video, shot at Jinan New Oriental Cooking School, demonstrates Chinese culinary master Lin Shouqing, an expert in Shandong cuisine, while places like Qingdao and Yantai in Shandong are home to major fishing ports and seafood processing centers
.

　　In 2021, Ireland's seafood exports to China will be worth 28 million euros, an increase of 71% over 2020, and Ireland's shellfish exports to China will increase by over 23% year-on-year
.

food chinese seafood _

　　Bord Bia (Irish Food Board) Irish Food Board was established in 1994 and is affiliated to the Irish Ministry of Agriculture.
It is headquartered in Dublin and has 16 offices around the world
.

seafood

　　In 2021, Ireland's seafood exports to China will be worth 28 million euros, an increase of 71% over 2020, and Ireland's shellfish exports to China will increase by over 23% year-on-year
.

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