Marketing: coating enterprises should move from "competition" to "competition and cooperation"

Core tip: This is a gratifying signal: on the platform of cooperation and exchange provided by Carpoly, the sense of competition and cooperation of national well-known Tu enterprises suddenly erupted Although this sense of competition and cooperation is not clear and systematic, even some accidents and fortuitous to the outside world, it reflects the initial awakening of Chinese national coating enterprises from the traditional "competition" to the "competition and cooperation" consciousness under the abnormal competition thinking of mutual dismantling and even demonizing each other for a long time This is undoubtedly a realm worthy of praise Shenyang steel structure fireproof coating construction expert punde Building Fire Engineering Co., Ltd Recommended introduction: since its establishment, Shenyang punde Construction Fire Engineering Co., Ltd has cultivated a group of professional construction teams with excellent equipment, rich experience and serious responsibility with advanced and scientific management methods and strict engineering quality assurance and after-sales service system It has undertaken a number of fire system installation projects, which has been praised by customers Every idea and special requirement of you will be fully considered by us and fully realized in the construction technology, which will become the cornerstone of our successful long-term development We are looking forward to your invitation, to provide you with quality services and high-quality technical support! All construction coatings have passed ISO9001 Home of coatings news: This is a gratifying signal: on the platform of cooperation and exchange provided by Carpoly, the sense of competition and cooperation of national well-known coating enterprises suddenly erupted Although this sense of competition and cooperation is not clear and systematic, even some accidents and fortuitous to the outside world, it reflects the initial awakening of Chinese national coating enterprises from the traditional "competition" to the "competition and cooperation" consciousness under the abnormal competition thinking of mutual dismantling and even demonizing each other for a long time This is undoubtedly the sublimation of a realm worthy of praise As the largest paint manufacturer in the world, there are nearly ten thousand paint enterprises in China After decades of industry competition, the question of "how far can the disordered competition go?" has been put in front of enterprises Recently, more than 20 senior executives of more than 10 paint enterprises with high reputation in the field of furniture paint, such as Yeshi chemical, zhanchen, changrunfa, badshi, Huilong, Junzilan, Baichuan, etc., gathered in cabaret, the oldest Chinese national paint company, to participate in environmental friendly polyurethane in China In terms of the development plan of curing agent, Carpoly has shared the scientific and technological achievements achieved through years of efforts with peers For a long time, developed countries have imposed strict technical blockade on China, resulting in slow progress of domestic curing agent technology In recent years, Carpoly took the lead in the research and development of non-toxic polyurethane curing agent, and finally achieved success, and broke the international monopoly In order to enable domestic peers to share the research and development achievements, promote the popularization of environmental friendly curing agents and the environmental protection process of polyurethane coating, cabaret specially organized this entrepreneur meeting This kind of open attitude to welcome peers to share scientific research results is rare in the paint industry But this is a gratifying signal: on the platform of cooperation and exchange provided by Carpoly, the sense of competition and cooperation of national well-known Tu enterprises suddenly erupted Although this sense of competition and cooperation is not clear and systematic, even some accidents and fortuitous to the outside world, it reflects the initial awakening of Chinese national coating enterprises from the traditional "competition" to the "competition and cooperation" consciousness under the abnormal competition thinking of mutual dismantling and even demonizing each other for a long time This is undoubtedly the sublimation of a realm worthy of praise The concept of "concurrence" was put forward by American scholars nelerbach and Brandenburg They think that to grab value, we need to compete, and to create value is a process of cooperation This process cannot be fought alone, but must rely on each other In short, competition and cooperation means cooperation in competition and competition in cooperation The focus of competition and cooperation is to make the industrial cake bigger, and everyone may get more than before The essence of competition and cooperation is to realize the complementary advantages of enterprises In recent years, in the market environment which is still to be mature, the improper competition among enterprises for each other and expanding market share is becoming increasingly fierce, the competition in the paint market is chaotic, and the game between the coating enterprises is fierce There are so-called "creative" propaganda among enterprises Although the "little action" of improper competition is harmful to people and not self-interest, some people still believe that taking the side of the sword is a shortcut to attract consumers' attention and consolidate their position On the one hand, those well-known and well-known brands are focused by countless envious eyes, on the other hand, they have to be tired of dealing with all kinds of counterfeits and counterfeit products The bizarre competition in paint industry deviates from the rule of survival of the fittest Of course, competition is an important mechanism for the development of market economy Any enterprise will inevitably compete with its peers Only by competition can we create a booming industry in the survival of the fittest But everyone knows that competition is a double-edged sword On the one hand, it is conducive to promoting economic growth On the other hand, excessive competition, which is lack of standardization and coordination mechanism, will lead to competition and dispersion, competition and disorder, competition and hatred, which is not conducive to the healthy and long-term development of the coating industry More than ten excellent furniture paint enterprises mentioned above, as well as several furniture paint enterprises that have grown up in the future, form a proud "China excellent furniture paint" family All members of this family have their own unique technology and culture, their own advantages and consumption objects, which are worthy of mutual appreciation and respect With the development of the market system and the maturity of the concept of business operators, the traditional competition has objectively entered a new era of competition and cooperation No one wants to see the "double loss" situation of both sides, and also knows that the way to improve the quality and strengthen the brand is to build up the market for a long time A cooperative game makes one's happiness not necessarily based on the pain of others There is a "win-win" possibility for both sides of the market game Key words of « 12 »: coating enterprise Guangzhou spot check wood coating quality Yajia new Yaoguang Guanfang unqualified Jinan yafurui equipment quotation 2 similar information • the most stringent real estate purchase restriction order in history, how about the date of coating enterprise? Future development of coating industry? Coating and coating integration! Practice health + | three trees won the title of "healthy paint brand Guangdong Laoren" in 2016, a real estate supplier of China On September 26, the paint company got married with "bright star dry dew"! Is it true? It's still a well-known Tu enterprise There's only one person in one department! The G20 summit was officially held, and innovation and transformation of coating enterprises are imminent The new third board of listed coating enterprises in the China News perspective industry cold and warm Coating products have problems! The company is awesome, but dealers are very helpful On September 1, Tu enterprise didn't know that the new "Internet advertising law" is waiting for the home of coating to focus on the news and information of coating, diatom mud, paint coating, coating process, fire retardant coating, coating, diatom mud, paint coating, coating process, decoration knowledge and decoration effect map of fire retardant coating,