Marketing: do a good job in "price management" to promote paint marketing

Core tip: the purpose of operation is to make profits All paint stores have price management We can't work hard for half a day When we finally check the profits, we find that we don't make money This is a very terrible problem Please pay attention to it by paint owners and professional managers Every exclusive store is composed of a series of products It carries out different positioning of the product series, and carries out pricing and sales for different consumer groups Even if the material and cost of the products are close, it is necessary to refine different selling points, formulate different prices, and conduct market research before the price is set The local market is popular Paint knowledge how about Akzo Nobel Powder Coating Recommended introduction: powder coating is a kind of coating with different form from general coating, which is in powder form It is a new type of coating, because of its own advantages and more and more known by people Let's introduce Akzo Nobel Powder coating Akzo Nobel Powder coating is a cost-effective coating solution, which can be applied to different kinds of products After the treatment of static electricity and fire baking, a tough and durable coating surface will be formed, with the least impact on the environment Since the introduction of this technology, powder coating has been able to continue to maintain the Paint Home News: the purpose of operation is to make profits All paint stores have price management We can't work hard for a long time When we finally check the profits, we find that we don't make money This is a very terrible problem Please pay attention to the paint owners and professional managers Every franchise store is composed of a series of products, which are priced and sold according to different consumer groups Even if the material and cost of the products are close, different selling points should be refined and different prices should be set Before pricing, market research should be carried out, and what are the best-selling products in the local market What's the price? Do you have an advantage over others To find out these problems and set the price, Tian Ji's horse racing skills are very effective What consumers need is a reason to buy You just need to give enough reasons to make a deal According to the editor in chief, when setting the price of the paint monopoly store, the products should be set as the main products (high profit), best-selling products (intermediate profit), special products (low profit products), and different prices should be given respectively The special products should be used to attract popularity, stimulate customer flow, promote the profit of the store by the main products, and improve the sales and market share by the best-selling products In the promotion of promotional activities, different commission policies can be formulated to guide the sales personnel, so as to regulate the sales results Taking coatings as an example, according to the different functions and profits, it can be divided into ordinary, pure taste, multi in one, special for children and other series of products As a paint boss in the county market, you have classified your own products You need to push your own high-end products, and you need to match a low-end product to form a sharp contrast, so as to stimulate customers to be cheap and have no good products Low profit and high sales is the old sales concept Only by treating different products differently, reasonable product price planning and activity management, can you be invincible in the competition Concept is the foundation of success I hope all the bosses will make good plans when they start to operate Key words: price management coatings marketing competition between Chinese and foreign coatings, who is the home? To interpret the coating situation at home and abroad and lead the healthy development of enterprises, the home of the same kind of information coating is focused on the news information and coating of coating, diatom mud, paint coating, coating process, fireproof coating, decoration knowledge and decoration effect map of diatom mud, paint coating, coating process, fireproof coating,