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    Home > Coatings News > Paints and Coatings Market > Marketing: five advantages of network marketing in coating enterprises

    Marketing: five advantages of network marketing in coating enterprises

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: with the rapid development of the network, many coating enterprises pay more and more attention to network marketing

    Network marketing brings great impact to the traditional marketing methods

    Compared with the traditional marketing methods, network marketing has many advantages, mainly in the following aspects

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    When the indoor air is relatively dry, the wall of diatom mud will absorb the water Home of coatings news: with the rapid development of the network, many coating enterprises pay more and more attention to network marketing

    Network marketing brings great impact to the traditional marketing methods

    Compared with the traditional marketing methods, network marketing has many advantages, mainly in the following aspects

    The five advantages of network marketing of coating enterprises are as follows: 1

    Low cost

    First of all, compared with traditional marketing, the initial investment of network marketing is less, and the establishment of coating enterprise website does not need a large amount of expenses

    The cost of setting up a virtual store on the Internet mainly includes registering domain name, renting virtual host, making web page, hardware and software fees and future maintenance fees

    This is much cheaper than the expensive store rent, decoration costs, water and electricity costs, business tax and personnel costs of ordinary stores

    If we cooperate with network service providers or rent virtual stores from them, the cost will be lower

    Secondly, the labor cost is low

    Virtual stores do not need store operators and managers, save a lot of market development and business sales and customer service costs, shorten the distance between the sales system

    2

    In the traditional way of shopping with high efficiency of online marketing, consumers need to spend a lot of time on choosing, purchasing and paying

    This process takes a few minutes, many hours, plus the round-trip time, which consumes a lot of time and energy of consumers

    The pace of life in modern society is speeding up day by day

    People have less and less leisure time

    They will treasure their leisure time more and enjoy their life fully

    Therefore, the frequency of shopping will be lower and lower

    Online marketing can save consumers' time and energy and improve shopping efficiency

    3

    In the traditional business model, enterprises and businesses have to spend a lot of money to develop distribution channels, give a lot of profits to distributors, and users have to bear high final prices

    Online trading breaks this limitation, which makes manufacturers and consumers directly contact, bypasses the middlemen in the traditional business model, and makes the price more reasonable

    4

    More convenient, time-saving and labor-saving is another advantage of online shopping which is different from ordinary shopping

    Shopping in the mall requires going out, transportation, and wind and rain

    And online shopping, no matter how big or small, the distribution company will send you home, saving shopping time and providing convenience

    5

    Internet marketing is more personalized

    It is more convenient to collect information of users, so that it can find and meet the needs of users

    Through information provision and interactive communication, one-to-one personalized service can be realized, promotion is more targeted, and it is easier to establish a long-term good relationship with consumers

    Coating enterprises collect customers' opinions through the network, and let customers participate in the design, development and production of products, provide each customer with unique and personalized products or services, realize one-to-one marketing, and truly focus on customer needs

    Enterprises can understand customers' demand information and specific requirements by providing e-mail box, free discussion area, etc

    on their own websites, and provide online consultation and answers to common problems, so as to better provide services for customers

    The development of network marketing in China is rapid, although there are still many problems, such as payment security, integrity, incomplete supporting facilities and so on

    The perfection of network marketing market still needs a long way to go

    But the network marketing is the general trend

    Only by following the trend, can the coating enterprises occupy an advantage in the fierce market competition

    Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,
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