Marketing: how to find potential customers?

Core tip: there is a very important link in marketing, which is worthy of the attention and study of every coating enterprise That's customer development Mining customers and accumulating customers are strategic issues for the sustainable development of enterprises, so we need to adopt different methods and modes to mine customers 1 Internal personnel search Application scope and advantages of roller ceramic coating Recommended introduction: the surface of ceramic rubber plate used for roller ceramic coating is cast into durable rubber plate by hundreds of independent small ceramic pieces Each ceramic piece has raised characteristics Under general conveyor belt pressure, thousands of unique cast bumps can produce positive traction, prevent slipping and extend the service life of conveyor belt roller At the same time, the bottom layer adopts high-quality rubber, which has strong elasticity and can play a good impact resistance role The scope of application of roller ceramic coating is one three six 83857180 (the same as V) 1 Roller coating in extremely harsh working environment 2 The belt joint is not suitable for fixing with iron buckle; 3 It is suitable for leather Home of coatings news: there is a very important link in the marketing, which is worthy of the attention of every coating enterprise and good research That's customer development Mining customers and accumulating customers are strategic issues for the sustainable development of enterprises, so we need to adopt different methods and modes to mine customers 1 In most cases, if a salesperson wants to search for a prospective customer, he should first obtain information about the customer from the company In doing so, it is not only fast and accurate, but also time-saving and labor-saving Like in paint companies, customer roster is a clue to sales So sales staff can look for potential leads from various functional departments or departments Among them, the most valuable one is the accounts kept by the financial department By carefully checking the current accounts between the unit and customers, we can find many potential customers who have little contact 2 Interpersonal chain effect method (1) the introduction method uses existing customers to explore potential customers Old customers have a wide range of contacts with all walks of life They may have cooperative relations or business contacts with other companies Through their cooperation and assistance, they can often find many potential customers Therefore, the salesperson should not ignore the old customers, and learn to cultivate some loyal customers, and use the power of these customers' introduction to get more list of prospective customers Everyone has hundreds of friends behind them, and people are born with the habit of sharing So gradually fission, a life of two, two of four, four of eight This will result in twice the result with half the effort This method requires good sales skills and unremitting efforts Ask relatives and friends to introduce you and recommend their acquaintances to be your prospective customers All of these are based on good popularity, and the success rate is relatively high (2) Exchange method Exchange customer list with other product salesmen Exchange the customer list with the sales personnel of coating related industries, and excavate one by one in the process of screening (3) The method of market survey visit is to find the prospective customers from the market survey visit, which is a way to realize the sales strategy in a larger region and a broader vision For example, if it is "fishing rod fishing" to find customers from within the enterprise and from existing customers, relatives and friends, then it is "fishing net fishing" to search for potential customers from market research This method is widely used, and it is easy to achieve better sales performance and find more potential customers 3 Telephone, microblog, wechat call method, microblog and wechat can break through the limitation of time and space, and are the most economical and efficient tool for searching potential customers Convenience and quickness are its biggest advantages Compared with the blind door visit, it is easier to communicate with customers by skillfully using the telephone skills, which is worth learning and learning If you can stipulate that you can make at least five more calls a day to develop five fans, you can increase the chances of 1500 contacts with prospective customers in one year Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,