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    Home > Coatings News > Paints and Coatings Market > Marketing: my opinion on the management and development of small and medium-sized customers of business personnel

    Marketing: my opinion on the management and development of small and medium-sized customers of business personnel

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: many business people are faced with some difficulties in communicating with customers Not only do agents ask for unlimited resources, but they also feel headache with the company, or they respond to agents' complaints that the product profit is too low to be able to do anything with the company Sales performance is too late to be achieved Why? Why can some business personnel do well in the process of communication with agents, and make customers very identify with the company's products and achieve good sales performance? In many years of market development, management and maintenance, the author has carried out in-depth research on various mistakes that are easy to be made by business personnel, hoping to Paint knowledge | precautions for wall paint color selection Recommended introduction: when painting the wall, the owner sometimes has difficulty in choosing what color of the wall paint to paint In fact, there is no ugly color in the wall paint, only the disharmonious color matching The use of wall color contains the knowledge of health Too strong color will stimulate people's perception, make people have a sense of fidgety, affect people's mental health Grasp the basic principles of wall color and paint a colorful space 1、 Wall paint color selection notice 1 Light color is generally used for the top surface Light colors make people feel light, dark colors make people feel heavy Usually, the treatment of rooms is from top to bottom, from shallow to deep For example, the ceiling and walls of rooms are white and Paint Home News: many business people are faced with some difficulties in communicating with customers Not only do agents ask for unlimited resources, but also they feel headache with the company, or they complain that the product profit is too low, which makes them helpless with the company Sales performance is too late to be achieved Why? Why can some business personnel do well in the process of communication with agents, and make customers very identify with the company's products and achieve good sales performance? In many years of market development, management and maintenance, the author has carried out in-depth research on various kinds of mistakes that are easy to be made by business personnel, hoping to give business personnel some benefits in the management of small and medium-sized customers We mainly discuss from two aspects: first, what are the needs of small and medium-sized customers What do customers need? The first answer of many salesmen must be: profit Yes, customers choose to sell our products in order to make money So we have many salesmen who are always arguing and playing games with customers around their needs The customer said that I only make so little money on a machine How can I sell it? I'm sure how much I can earn by selling other brands After playing a game with customers, our salesmen rushed back to the company and started a new round of game with the leaders as the reason for poor sales performance As a result, the sales of products in the market have been difficult to improve Customers who want the company's products also sell them, and ignore those who don't In the development of regional market in Mongolia, the salesman of a joint venture mobile phone agency company that I used to work for is faced with such problems As a result, the market development is slow, and new products are hard to be exposed in the terminal So what are the needs of customers? Many customers don't fully understand what they need If our salesmen don't know the needs of customers, they can only fall into the dilemma of gaming product profits with customers In fact, in addition to profits, customers still have a lot of demand For example: market popularity, business management ideas, product training, sales ideas and many other aspects Even the profit is not necessarily a single profit If our business personnel can timely help customers find problems in their operations, these hidden needs can become our resources to provide to customers to achieve good sales Second, what can I offer to meet the needs of customers So what can we offer to meet the needs of our customers? Resources, needless to say, every salesman will basically invest the resources allocated by the company to the customers; for the popularity of the stores, we can help the customers to do well in the promotion activities, and make the customers' stores generate more popularity during the activities through the investment of both the customers and the company; As for the business management ideas, we should provide some excellent management methods of the company to customers in time, so as to better improve the business management of customers; Product training: in addition to drinking with customers and talking about brotherhood, salesmen should also train the salesmen of the customers, so as to ensure that every salesman in the store understands the products of the company and can sell the products of the company Your performance will certainly surpass that of your competitors by more than one point; Sales ideas, to instill the company's product sales ideas to customers, so that the sales of customers can be constantly improved, and enhance the enthusiasm of customers to operate the company's products Therefore, while providing material resources to customers, we can also provide more thinking resources to meet customers' various needs Don't fall into the strange circle of material resources This requires our business personnel to prepare a visit plan in advance before each visit to customers, so as to meet customers' needs and help customers to do a good job in sales, rather than just drinking and having fun with customers In other words, it is necessary to operate the client's business as its own or become a trusted business consultant Then you will be able to win the hearts of customers, and also be able to win a good sales performance Analysis on the marketing cases of three furniture fairs in Guangdong Province small and medium-sized enterprises should be alert to the four tombs of small and medium-sized brand construction, the same kind of information, the hard life of paint dealers to insist or leave? How to build the development and distribution channels for paint agents? China's paint companies and paint agents face many problems How does Master Ali "activate" the art paint market in a short time? Why should paint agents attach importance to the support of manufacturers? • is it really good to open a shop in the community? Will consumers accept it? • the more Gabrielle does, the more she gets angry! Dorothy is still in May Day! This is Nao This Tu enterprise is married to "Yanxing Ganlu"! Is it true? Paint marketing: This is the worst time for dealers and the best time for dealers Safety is more important than heaven and responsibility is more important than mountain! Bads group Zhongshan plant coating house is specialized in coating, diatom mud, paint coating, coating process, fire retardant coating news and coating, diatom mud, paint coating, coating process, fire retardant coating decoration knowledge and decoration effect map,
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