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    Home > Coatings News > Paints and Coatings Market > Marketing: paint marketing: customers say online prices are cheap, what should you do?

    Marketing: paint marketing: customers say online prices are cheap, what should you do?

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: Recently, with the increasing popularity of online shopping, many physical stores have been impacted by online stores, of course, the coating industry is no exception When Xiaobian visited many physical stores recently, the salesmen in the stores generally reflected a situation, saying that consumers began to bargain after selecting goods The most often said is that online prices are good and low, and you are cheaper This problem is very distressing for consumers What should we do in view of this situation? 1 In view of this situation, we must know which model the customer is talking about, because some companies usually distinguish the products sold online from offline products Paint knowledge how about Akzo Nobel Powder Coating Recommended introduction: powder coating is a kind of coating with different form from general coating, which is in powder form It is a new type of coating, because of its own advantages and more and more known by people Let's introduce Akzo Nobel Powder coating Akzo Nobel Powder coating is a cost-effective coating solution, which can be applied to different kinds of products After the treatment of static electricity and fire baking, a tough and durable coating surface will be formed, with the least impact on the environment Since the introduction of this technology, powder coating has been able to continue to maintain the Paint Home News: Recently, with the gradual deepening of online shopping, many physical stores have been impacted by online stores, of course, the paint industry is no exception Recently, when small editors visited many physical stores, shop salesmen generally reflected a situation, saying that consumers began to bargain after selecting goods The most often said is that online prices are good and low, and you are cheaper This problem is very distressing for consumers What should we do in view of this situation? 1 In view of this situation, we must know which model the customer is talking about, because some companies usually distinguish the products sold online from offline products Although the products look similar, there may be great differences in product functions 2 All companies are divided into mountain products and valley products in product management The products sold on the Internet are generally Valley products, usually products that are no longer sold or controlled offline The real mountain products still need to be experienced and purchased offline 3 To answer this question, we need to understand the Internet to understand e-commerce Suning e-commerce advocates online and offline price sharing, that is to say, the price of a large e-commerce platform is not much cheaper than offline price, so if customers say online is cheaper, we need to ask which website we see the price, even if customers must go online to buy, they should go to dangdang.com and beijing.com East net, tmall and other big websites to compare prices There are two advantages to doing this One is that big e-commerce has quality assurance The other is that big e-commerce is not much cheaper than us in price 4 To buy products online, one is to worry about the inconsistency between the photos and the physical objects, and the other is to worry about the transportation The problem of transportation involves two situations: one is that during transportation, it is likely to cause product damage, some of which are visible, while some are invisible, because logistics companies earn money for speed, unlike the professional delivery and installation teams we provide Second, some logistics companies will transfer their business in the middle of the process, or even not deliver goods to your home, and send them to your city for you to pick up 5 Because the installation of home appliances and home building materials usually takes into account the overall progress of home decoration and the matching with other products, customers are required to come to the store to select products, otherwise there is a problem in the size selection, or the installation process does not match with other products, which will also cause certain losses 6 Finally, when purchasing products in the store, there can be a process of communication with the shop assistant After all, for products like home appliances, many customers do not have purchasing experience At the same time, the shop assistant can also introduce some other product sellers to customers, helping customers save money in other categories Key words: coating marketing, coating network marketing and 3a environmental protection paint grow together 3A environmental protection paint - enterprise style, similar information, coating dealer's hard life insist or leave? 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