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    Home > Coatings News > Paints and Coatings Market > Marketing: paint marketing: no o2o connection can not be guaranteed!

    Marketing: paint marketing: no o2o connection can not be guaranteed!

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: Although o2o is very fashionable, it can be said that it can blossom, but no one can deny that it's really a tiring thing

    As a whole, o2o focuses on the coordination, cooperation and integration of online and offline channels

    Whether it's online drainage, offline trading, offline experience or online trading, it's all for one goal: to increase the revenue of manufacturers and distribution points

    Paint agent, top 10 Chinese wall paint brands Recommended introduction: interior wall paint and exterior wall paint can achieve beautiful, clean and pleasant effects, but the effects in different environments are different, so the color of the paint will be different

    There are ten brands of Chinese paint, ten brands of global paint, ten brands of Chinese wall paint, and ten brands of Chinese paint, Famous trademark of Chinese paint and coating

    In private rooms, most of us choose according to our own personality, personal hobbies and living habits

    The younger generation will choose the interior wall paint with rich colors and bright colors, while the older ones will have some working experience Home of paint news: Although o2o is very fashionable, it can be said that the tongue can blossom lotus, but no one can deny that this is really a tiring thing

    As a whole, o2o focuses on the coordination, cooperation and integration of online and offline channels

    Whether it's online drainage, offline trading, offline experience or online trading, it's all for one goal: to increase the revenue of manufacturers and distribution points

    The problem arises

    O2o involves both online and offline lines

    There must be a platform for consumers to see online, and there must be outlets for consumers to experience and verify offline

    This means that the enterprise must do well in both platforms before it can really impress potential customers

    In the past, when online marketing was not as fierce as it is now, people did a good job in the construction of offline outlets and marketing channels, and then did some channels for decoration companies, and took some project bidding forms, and the life will be very good

    Some enterprises are growing up in this way, now in the scale of 1 billion

    However, with the popularity of the Internet and the gradual introduction of online marketing into the owner community, this kind of good day has encountered challenges

    It's no longer enough to just build an offline platform, but it's also necessary to build an online platform

    An official website that only displays brands and products can't meet the demand

    It's also necessary to open a tmall Taobao store, or build an independent e-commerce platform by itself, so that the owners can fully understand the information and feel the decoration effect on the Internet, and can compare the price and word-of-mouth

    The more friendly the online platform is The more beautiful and comfortable customers are, the more likely they are to make a deal

    For enterprises, there is undoubtedly another thing

    The offline distribution network cannot be stopped

    Some outlets must be more beautiful

    Now we need to set up online platforms, and with the continuous promotion in the later stage, the workload has at least doubled

    If you don't want to do it, but your competitors are doing it well, then, in a few years, you may not be able to connect

    It's tiring to think about it

    If we can outsource skillfully, or find the right person in charge, it is not tiring

    Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,
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