Marketing: paint marketing: your paint is too expensive!

Core tip: before home decoration, consumers will generally go to the building materials market or paint specialty store to learn the details of paint products, compare the three products, and select the appropriate paint Xiaobian often heard some brand paint shop owners say, some consumers asked the price is too expensive, complained, "it's all paint, how can it be so much worse?" Today, Xiaobian will give you a few tips on how to respond Paint knowledge | precautions for wall paint color selection Recommended introduction: when painting the wall, the owner sometimes has difficulty in choosing what color of the wall paint to paint In fact, there is no ugly color in the wall paint, only the disharmonious color matching The use of wall color contains the knowledge of health Too strong color will stimulate people's perception, make people have a sense of fidgety, affect people's mental health Grasp the basic principles of wall color and paint a colorful space 1、 Wall paint color selection notice 1 Light color is generally used for the top surface Light colors make people feel light, dark colors make people feel heavy Usually, the treatment of rooms is from top to bottom, from shallow to deep For example, the ceiling and walls of rooms are white and Home of coatings news: before home decoration, consumers will generally go to the building materials market or paint stores to learn about the details of paint products, compare the three, and select the appropriate paint Xiaobian often heard some brand paint shop owners say, some consumers asked the price is too expensive, complained, "it's all paint, how can it be so much worse?" Today, Xiaobian will give you a few tips on how to respond Coup 1 The price of coating products is determined by the quality How many coating products of the same type and similar functions are on the market? The price difference varies from tens of yuan to hundreds of yuan, which dazzles consumers and makes them not know how to start Take the hot diatom mud in the market, the price ranges from tens of yuan to hundreds or even thousands of yuan Some bad businesses add diatomite scraps to make diatom mud coating, which may cost only five yuan per square meter Obviously, these poor diatom mud coating cannot be compared with the real environmental protection wall material diatom mud Therefore, this requires consumers to have a certain ability to distinguish themselves, or to buy the products of big brand paint manufacturers, although the price is expensive, it is absolutely reassuring After all, we all know the principle of one price and one goods! The price of paint products is determined by quality, not by the boss Second, good quality, expensive natural sense "your things are good, it's a little expensive", then you can use a joke way to ask "20 yuan per square meter of diatom mud paint do you dare to go up the wall?" "How dare you buy the $600 iPhone 6plus?" "Are you comfortable with the 1000 dollar Rolex watch?" Of course, paint sales language to try to be euphemistic Maybe some consumers will say that's because it's a big brand that will definitely be more expensive Brand itself has value, which is also one of the reasons why coating enterprises actively make brand Paint market is never the price There is no way out for the price This is the embarrassing situation of low-end smartphones The coating market is the quality, if the coating manufacturers can promise the consumers "we can not give you the cheapest price but can give you the best quality and service." Then there should be a lot of consumers willing to pay Coup 3, let consumers have a sense of value for money paint market product homogenization is serious today, paint product quality will become more and more important, paint technology innovation, paint technology R & D strength will occupy a more important position in the paint enterprise competition, product quality has strength, there will be discerning consumers to pay! Sometimes, consumers sometimes don't think about the price of coating products On the contrary, as long as consumers feel that the price is worth it, someone will be willing to pay All articles with "source:" are copyrighted Please indicate the source for reprint The contents of the articles are for reference only and do not constitute investment suggestions Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,