Marketing: the difference between North and South paint owners

Core tip: one side of the soil nurtures one side of the people, and different soil nurtures different people In today's "rich" boss China, it may be due to regional, cultural, historical, custom, ideological and other reasons, the boss in the South and the boss in the north are also different Based on the author's superficial understanding, I will make a brief introduction for the readers Southern bosses value interests, northern bosses value feelings, southern bosses are always used to putting interests first Their investment in running an enterprise is to pursue the maximization of interests All the footholds and starting points are based on interests, and they also go forward in communication with others Paint agent, top 10 Chinese wall paint brands Recommended introduction: interior wall paint and exterior wall paint can achieve beautiful, clean and pleasant effects, but the effects in different environments are different, so the color of the paint will be different There are ten brands of Chinese paint, ten brands of global paint, ten brands of Chinese wall paint, and ten brands of Chinese paint, Famous trademark of Chinese paint and coating In private rooms, most of us choose according to our own personality, personal hobbies and living habits The younger generation will choose the interior wall paint with rich colors and bright colors, while the older ones will have some working experience Paint Home News: one side of the soil nurtures one side of the people, different soil nurtures different people, and in today's "rich" boss of China, may be due to regional, cultural, historical, custom, ideological and other reasons, the boss of the South and the boss of the north are also different, according to the author's shallow understanding of the brief introduction, for the readers South bosses value interests, North bosses value feelings Southern bosses are always used to putting their interests first Their investment in enterprises is to pursue the maximization of interests All their footholds and starting points are based on interests They often make friends with you only when they are profitable in their contacts with others To put it plainly, they make friends with you when they have money, but when they have no interests, they don't make friends with you They always give People feel "snobbish" and southern bosses value immediate interests and petty profits Most bosses in the North attach great importance to feelings They always make friends first They think that they can make money only when they have friends and more contacts Northern bosses are willing to give up emotionally They are willing to stand up and help their friends as much as they can, no matter whether they are having fun or in a hurry They adhere to the principles of "business is not benevolent and justice" and "three or two bottles of business is not feasible" When friends meet, they always treat them with kindness and money and never give up without drinking a few cups Northern bosses do not pursue interests, but choose more friends in the face of interests and friends Emotionally, northern bosses are more willing to make long-term investment, so it is often reported that when Northern enterprises are faced with difficulties, there are always employees who do their best to save the enterprise South boss pays attention to efficiency, North boss is inefficient Southern bosses have a very strong concept of efficiency They have clear goals and strong planning They emphasize the strength, speed and quality of implementation They pursue immediate results and forbid orders They are very pragmatic in doing things They don't like to talk about things, and they are more opposed to ambition They do things in a real, quantitative and specific way They not only attach great importance to work efficiency, but also attach great importance to their work efficiency Subordinates also demand high efficiency If you are their subordinates, you will always be asked about the progress and implementation of goals and plans They like to ask you how to do everything, when to finish it, and how the effect is They adhere to the efficiency principle of "words must be done, deeds must be achieved" Northern bosses are relatively inefficient They are not used to arranging work in a planned way Sometimes, their goals are not clear Their tasks are not quantified They don't have specific implementation plans They often don't make decisions through investigation As a result, their ideas are far away from their actual practices, so they have to give up their efforts and make decisions again It takes a lot of time to sample again and again, which makes the efficiency low Sometimes, when the northern boss says something, don't take it too seriously In fact, they just say it They don't plan or don't do it, so there's no need to talk about efficiency The boss in the South pays more attention to the substance while the boss in the North pays more attention to the substance, while the boss in the North seems to like the luster on the surface For example, in terms of efficiency, the boss in the South pays attention to the profit situation of the enterprise, while the boss in the North pays attention to the sales volume of the enterprise; for example, in terms of investment, the boss in the South always builds the workshop first to produce products, and then the office building, while the boss in the north builds the luxury office building first, and then the workshop; for example, in the development of the market, the boss in the South likes to work step by step, step by step, and the boss in the North likes to work step by step For example, in terms of publicity, southern bosses focus on building brands, while northern bosses like slogans such as "building a century old enterprise"; for example, in terms of evaluation of enterprises, southern bosses like to say how much money an enterprise makes a year, and Northern bosses like to say how large an enterprise is; for example, in terms of employment, southern bosses focus on the actual ability and competence of employees, Northern bosses like to ask about their employees' education background and professional titles Wait The boss in the south is very low-key, and the boss in the north is very showy There is a strange phenomenon In the south, you may not see who is the boss and who is not Many southern bosses are very low-key and don't like publicity In the crowd, you can't see what is different between them and others In the group of northern bosses, you can see who is the boss at a moment, because they are always more publicity, no matter how they dress, behave or talk The boss in the South doesn't like to be known by outsiders, while the boss in the North wants to be known by outsiders and know that he is a big boss so as to show off his success and achievements to outsiders and the society Bosses in the south often like to be simple and plain, while those in the North like to be extravagant and flashy The big bosses in the south are approachable and have no airs Since their enterprises have done a lot, they still do the same The big bosses in the north have large airs, which are not easy to approach Sometimes they are arrogant and have the feeling of resisting people from thousands of miles away South boss asks brand North boss to grasp price In terms of marketing strategy, southern boss attaches great importance to the establishment of a brand, based on the brand and occupying the market, and the foundation of establishing a brand is good quality For this reason, they pay close attention to product quality, pursue the excellence of product quality, be meticulous from the product itself to the product packaging, and take high-quality products as the biggest support to establish a brand Southern bosses always try their best to think about how to build up the brand quickly In this respect, they are willing to invest, sometimes even regardless of the cost Northern bosses strive to expand the scale and reduce the cost so as to participate in the market competition with lower prices They are used to using price leverage to pry the market, but they have no patience in brand building Northern bosses may win the market in the short term by price competition, but in the long term it is difficult to be based on the market, because the pursuit of low price sometimes affects the quality of products, making the quality of products difficult to guarantee In a word, no matter the boss in the South or the boss in the north, they have their own advantages and disadvantages This article strives to stand on the spectator's point of view and discuss the matter without any intention of belittling or praising anyone What is discussed in the article is only in general terms of the relative situation Besides, this article is only a one-off view, which is inevitable to be inappropriate Please correct it by readers and teachers Five steps focus on the 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