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    Home > Coatings News > Paints and Coatings Market > Marketing: there are tips for paint sales, both professional and technical

    Marketing: there are tips for paint sales, both professional and technical

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: new year is coming, firecrackers are also preparing to play the joy of the new year Firecrackers burn fast when lit, but the process of weaving is long In many small manual workshops, practitioners need to weave the firecrackers one by one, and can't relax, so as to usher in a string of loud and festive firecrackers If the Gunners want to live a fat year, they should work hard with good skill Paint knowledge how about Akzo Nobel Powder Coating Recommended introduction: powder coating is a kind of coating with different form from general coating, which is in powder form It is a new type of coating, because of its own advantages and more and more known by people Let's introduce Akzo Nobel Powder coating Akzo Nobel Powder coating is a cost-effective coating solution, which can be applied to different kinds of products After the treatment of static electricity and fire baking, a tough and durable coating surface will be formed, with the least impact on the environment Since the introduction of this technology, powder coating has been able to continue to maintain the Paint Home News: new year is coming, firecrackers are also preparing to play the joy of this new year Firecrackers burn fast when lit, but the process of weaving is long In many small manual workshops, practitioners need to weave the firecrackers one by one, and can't relax, so as to usher in a string of loud and festive firecrackers If the Gunners want to live a fat year, they should work hard with good skill In the days when the firecrackers are going to ring, the paint dealers have to think about how to earn the money to buy firecrackers and start a year's celebration The same thing is that paint dealers are busy selling paint, not firecrackers How to sell coatings? There are small dealers who want to subsidize household use, and big dealers who want to add to the cake In addition to good coating products, selling coating technology is becoming increasingly important A paint shop, the hope of the whole family, this is the most obvious feeling that the reporter is visiting Jieyang paint market Most of the paint shops in Jieyang are not large in area They are filled with various brands of paint Libang is the easiest to see, followed by various brands of paint The first impression is that this paint shop is not like a shop, but rather like a warehouse There are only enough lanes on both sides Customers also feel a sense of crowding when they watch the paint Through chatting with the shopkeeper, the reporter learned that the business in the shop was not ideal and it was difficult to support the family The young shopkeeper had several wrinkles on his face The short-lived life and simple meals form a strange circle in this small paint shop In the course of visiting the paint market, the reporter found that many paint dealers still stay in the operation level of husband wife system and family system, relying too much on their own experience and common practices to operate the market, and problems such as lack of strategy, lagging management and weak brand awareness are highlighted Keep pace with the times, keep pace with the city, master the pulse of the times, and finish the leap of "building system, network, brand and team" step by step, so that the paint business will not be abandoned by the times During a visit to Fuzhou paint market, the reporter found that in the Southern Chemical City, the area of paint shops was significantly larger than that of Jieyang As soon as I enter the shop, what I see is the neatly placed paint Through careful observation, we can find that the image features in the store have distinct personality, and reflect the business philosophy in the details In the conversation with the staff, it can be found that most of the business models here have been separated from the husband and wife model, employing full-time staff to take charge How to sell good paint, Dulux paint shop a senior salesman to reporters revealed some skills If a customer says, "your product is too expensive, the same product is much cheaper than yours!" First of all, we should analyze that the high price is relative, which is closely related to the reference If customers compare our high-end level with the low-end level of competitive products, or compare our small brand products with our big brand products, there is no comparability How to deal with this situation? The dealers of Tianjin Yinta paint think that they should first listen to the customers and know which products the customers compare with If the products of small enterprises are compared with our products, they will tell the customers that the brand awareness and market positioning are not the same If the customer compares the products of our enterprise with the products of our main competitors, first of all, we should investigate the price and sales of the competitive products mentioned by the customer; then we should take a seat according to the number and see which category the competitive products are equivalent to our products; finally, it is obviously unfair for us to explain to the customer that he is taking the price of the low-end competitive products over the price of our high-end products If you meet a real customer, you should provide relevant data to make the customer convinced One of the company's dealers mentioned that they are using their expertise to convince customers Compare the advantages and disadvantages of competitive products with their own products, and explain to customers from the status of enterprises, product positioning, packaging, quality and other aspects through data, certificates and other intuitive ways Through the most persuasive information to inform customers, our products are trustworthy There are many skills to sell paint It can be said that hundreds of immortals cross the sea and show their magic power In terms of image, it gives customers a distinct visual impact, analyzes the advantages of our products in detail in the product comparison, and makes customers feel the high cost performance of their products through strength comparison Just as firecrackers need to be closely combined with each other, so do business skills Sell paint flexibly, let the account money into the cash box cleverly, welcome the new year to start, the dealer can have a happy new year with a smile on his face Key words: how to make a large roadshow (coating) for the paint and coatings marketing, and to deepen the service, and to visit the Qingdao dealer Fu Wenbin's similar information Dulux's home easy to paint is not as fast as March 3rd The information on the coating information is fast Primary school teachers in Beijing decorate the new regulations, and paint, paint and adhesive are awesome Woodpecker paint signed a contract with an agent in Xilinhot City, Inner Mongolia Duluxi's "easy to apply" is better than not to apply it Meibao: white paint can alleviate the urban heat island effect Water based paint + art paint will become the new mainstream of 2017 industry 48 batches and 1 batch of paint in Tianjin new area are unqualified Paint marketing: Fan marketing makes brand an idol Good news - warmly congratulate woodpecker paint Group Co., Ltd on the list of relevant coating enterprises through the high tech · Guangdong Chaozhou VOCs renovation enterprise March 2 coating house is devoted to coating, diatom mud, paint coating, coating process, news information and coating of fire retardant coating, diatom mud, paint coating, coating process, decoration knowledge and decoration effect map of fire retardant coating,
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