Marketing: three problems hindering the development of paint enterprises

Core tips: 1 Investment promotion support is not in place Paint knowledge | precautions for wall paint color selection Recommended introduction: when painting the wall, the owner sometimes has difficulty in choosing what color of the wall paint to paint In fact, there is no ugly color in the wall paint, only the disharmonious color matching The use of wall color contains the knowledge of health Too strong color will stimulate people's perception, make people have a sense of fidgety, affect people's mental health Grasp the basic principles of wall color and paint a colorful space 1、 Wall paint color selection notice 1 Light color is generally used for the top surface Light colors make people feel light, dark colors make people feel heavy Usually, the treatment of rooms is from top to bottom, from shallow to deep For example, the ceiling and walls of rooms are white and Paint Home News: 1 Investment promotion support is not implemented in place as an important channel for enterprise distribution, which has great significance for enterprise development One of the major goals of enterprise expansion is naturally to strive to cover the franchised stores in important domestic regions Therefore, many enterprises in order to seek the scale of investment, blindly expand the market, some in order to recruit franchisees, and even reduce the investment requirements The final result is that the investment volume has reached and the area has been covered However, there are more complaints from dealers It is understood that in recent years, news such as dealers' accusations of businesses' failure to fulfill their commitments have occurred frequently, most of which are that businesses basically ignore dealers after signing franchise agreements with franchisees, and many support cannot be implemented The basic reason for this phenomenon is that the scale of investment attraction of enterprises has far exceeded its control scale, and the management ability of enterprises can't reach it "This phenomenon is not surprising, because too much investment will affect the quality of subsequent investment." Industry insiders said 2 Compared with the mature enterprises, the new elite enterprises are more creative They can use new marketing methods to break through the market quickly and seize market share on the basis of the traditional model However, such enterprises are limited in scale and limited in production capacity If they expand rapidly, the result is that the output goes up, but the quality goes down In fact, such examples are common "So, calm enterprises continue to move forward, while impatient enterprises are left behind." Industry insiders said Experts remind: domestic new and cutting-edge coating enterprises still need to be able to hold their breath, showing a rare calm and steady gas 3 For the rapid expansion of some enterprises, it is not only the products but also the follow-up services of enterprises that suffer from the defects of follow-up services Because when the enterprise expands too fast, the management of the team will not keep up with the development speed, resulting in problems in the docking of major coatings, which is easy to lead to defects in the follow-up services, or low quality problems In addition, the excessive dumping of products will also cause the rapid growth of service costs, which will make enterprises unable to meet their needs in terms of financial support and service personnel reserve Therefore, when the paint window enterprises are developing, they should formulate corresponding operation strategies to unify all links and avoid the phenomenon of leading and lagging behind The new elite coating enterprises are in a high-speed development period, which has its shortcomings, but this is the normal process of enterprise development As long as such enterprises can have a good attitude, do a good job in the determination to face the future, they will be able to grow and make breakthroughs in the industry Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,