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    Home > Coatings News > Paints and Coatings Market > Marketing: Tu enterprise marketing -- three methods of rapid word-of-mouth momentum building

    Marketing: Tu enterprise marketing -- three methods of rapid word-of-mouth momentum building

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tip: word-of-mouth marketing refers to the process of brand building, through the mutual exchange between customers to spread their product information or brand Word of mouth is the goal, marketing is the means, and product is the cornerstone Generally speaking, when new brands and products come out, enterprises want to create a good reputation for them, and then get a big sale A good word-of-mouth is very important for enterprises, which is related to the sales volume of products, which is also directly related to the profits of enterprises How to conduct a fast word-of-mouth marketing is a very complex process, which can be divided into the following three aspects: Application scope and advantages of roller ceramic coating Recommended introduction: the surface of ceramic rubber plate used for roller ceramic coating is cast into durable rubber plate by hundreds of independent small ceramic pieces Each ceramic piece has raised characteristics Under general conveyor belt pressure, thousands of unique cast bumps can produce positive traction, prevent slipping and extend the service life of conveyor belt roller At the same time, the bottom layer adopts high-quality rubber, which has strong elasticity and can play a good impact resistance role The scope of application of roller ceramic coating is one three six 83857180 (the same as V) 1 Roller coating in extremely harsh working environment 2 The belt joint is not suitable for fixing with iron buckle; 3 It is suitable for leather Paint Home News: word of mouth marketing refers to the process of brand building, through the exchange between customers to spread their product information or brand Word of mouth is the goal, marketing is the means, and product is the cornerstone Generally speaking, when new brands and products come out, enterprises want to create a good reputation for them, and then get a big sale A good word-of-mouth is very important for enterprises, which is related to the sales volume of products, which is also directly related to the profits of enterprises How to carry out a rapid word-of-mouth marketing is a very complex process, which can be divided into the following three aspects: first, advertising is the most commonly used method There are several ways to spread word-of-mouth through advertisements: (1) selling honor The honor gained by enterprises in social market survey in customer satisfaction, customer loyalty and other aspects (2) It is to hype around "word-of-mouth" through soft advertising to build momentum for word-of-mouth; (3) to sell word-of-mouth through advertising endorsement or customer post witness; (4) to speed up other communication behaviors of customer loyalty and reputation to the brand through advertising 2、 Internet communication method is very powerful and fast in the speed of network communication It can quickly spread the information, image, content, activity of the enterprise in various forms such as text, picture, video, etc., and promote the product information of the enterprise to the whole network, directly covering the network population With the trend of network marketing and network speech democratization, network will become the most important platform for enterprises to show themselves and marketing communication 3、 Public relations communication law enterprises use public relations to spread word-of-mouth penetration of consumers is very obvious There are two ways to generate and promote public praise through public relations activities: (1) to spread public praise through news; (2) to spread public praise through large-scale public activities, mainly the interactive activities between enterprises and the public Key words: fast word-of-mouth marketing of coating enterprises; China's building coating industry has entered a high-speed growth stage; home decoration needs to be cautious; decoration also needs to look at "color" to act on the same kind of information! "Environmental protection coating" is not an environmental protection gimmick? The two coating companies are not qualified or the expired coatings of Jiabaoli are still sold Is it the lack of enterprise supervision? Or on behalf of the state will cancel the coating enterprise production license system! • the most stringent real estate purchase restriction order in history, how should the date of coating enterprise pass? The future development of coating industry? Coating and coating integration! Practice health + | three trees won the title of "healthy paint brand Guangdong Laoren" in 2016, a real estate supplier of China On September 26, the paint company got married with "bright star dry dew"! Is it true? It's still a well-known Tu enterprise There's only one person in one department! Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,
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