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    Home > Coatings News > Paints and Coatings Market > Marketing: want to play micro blog marketing: 21 military rules of micro blog operation

    Marketing: want to play micro blog marketing: 21 military rules of micro blog operation

    • Last Update: 2020-04-03
    • Source: Internet
    • Author: User
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    Core tips: 1 Make strategies, plan language style, personification image, business purpose, etc for enterprises on Weibo; 2 Netizens want to talk to people rather than machines, and enterprises need to act like individuals, do things as people, and speak people; 3 Strive to add value in every interaction, and expand the value and demands of enterprises; 4 Respect users who talk and communicate with you on Weibo, regardless of Whether he supports you or opposes you; 5 Know who the microblog fans are and their reading tastes and preferences; 6 The official microblog style can be entertained, but it needs to be treated strictly during operation to avoid the legal wind involving copyright and content Paint agent, top 10 Chinese wall paint brands Recommended introduction: interior wall paint and exterior wall paint can achieve beautiful, clean and pleasant effects, but the effects in different environments are different, so the color of the paint will be different There are ten brands of Chinese paint, ten brands of global paint, ten brands of Chinese wall paint, and ten brands of Chinese paint, Famous trademark of Chinese paint and coating In private rooms, most of us choose according to our own personality, personal hobbies and living habits The younger generation will choose the interior wall paint with rich colors and bright colors, while the older ones will have some working experience Paint Home News: 1 formulate the strategy of the enterprise on micro-blog, plan the language style, personification image building, business purpose, etc.; 2 the Internet users hope that it is in dialogue with people rather than machines, and the enterprise needs to be like an individual, do things and speak people's words; 3 strive to add value and expand the value and appeal of the enterprise in each interaction; 4 Respect the users who talk and communicate with you on Weibo, whether they support you or oppose you; 5 Know who Weibo fans are, understand their reading tastes and preferences; 6 The official Weibo style can be entertained, but it needs to be treated strictly in operation to avoid legal risks involving copyright and content; 7 Don't discuss confidential or private information (not suitable for public discussion); 8 Don't publish personal opinions on official micro blog unless it can bring positive impact on the enterprise; 9 Under the guidance of personification, transparency and other principles, adhere to brand values and positioning in the operation process; 10 Accurately define the customers, upstream and downstream industry chains and industry personages that need to be affected by microblog; focus on these areas of crowd operation, and do not have to chase aimlessly; 11 Before discussing a topic on microblog, you need to understand the reason, status, tone and wind direction of the topic; do not do 250 12 Know how to leave at the right time, do not excessively participate in the topic rotation or fall into the topic trap; 13 The topic of microblog message is clear, and it needs to make conscious communication according to the offline business situation of the enterprise; 14 Do not participate in the activities of attacking competitors, and emphasize the positioning, differentiation and value of the enterprise in the operation; 15 Give positive feedback to the feedback of Internet users and apologize in time However, apology is the key to solve the problem; 16 Micro blog does not shirk, dare to bear the relevant responsibility In dealing with the responsibilities, the official microblog needs to ask for instructions from the leaders and give publicity after internal discussion; 17 Moderately restrain the official microblog, some content is not worth sharing It's better not to post a poor quality Weibo; 18 Refer to customer's cases and partner's cases on Weibo, and seek their authorization in advance; 19 Make content planning, and don't let today's Weibo messages conflict with future messages; 20 Need some open questions to be interpreted by qualified people in the organization; 21 In case of trouble, you should seek advice, consultation, and don't rush forward Case study on the marketing of three furniture fairs in Guangdong Province small and medium-sized enterprises should be alert to the same information of four tombs in the construction of small and medium-sized brands? • is it really good to open a shop in the community? Will consumers accept it? • the more Gabrielle does, the more she gets angry! Dorothy is still in May Day! This is Nao This Tu enterprise is married to "Yanxing Ganlu"! Is it true? Paint marketing: This is the worst time for dealers and the best time for dealers Safety is more important than heaven and responsibility is more important than mountain! Bards group Zhongshan plant area consumption, communication, sharing and win-win -- Sofia home visiting Dongguan Dabao chemical industry, coating marketing: who has U-shaped consumption achieved in the coating industry? Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,
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