McDonald's meat sandwiches are spit out, which can be turned into biscuits based on the actual product...

▲ Screenshot of McDonald's Roujiamo advertisement

Recently, McDonald’s co-branded animation IP Nezha released a "meat sandwich", which caused netizens to complain-because there is too little meat, it is completely inconsistent with the publicity map.

To be more specific, the meat sauce overflowing from the advertisement picture of the meat casserole.

Roujiamo does not have "meat", how can it be called Roujiamo? Many netizens have posted posts ridiculing McDonald's new product "This is two slices of bun" and "think it is a sesame cake

A fast food restaurant famous for its standardization, but Kezhong wants to consult the store? In other words, as a standardized product "roujiamo", more meat and less meat all depend on the personality of the consumer and the mood of the master? McDonald's official explanation was met with another round of complaints on the Internet

As one of the giants of food industrialization, McDonald's was also the two foreign fast foods of McDonald's and KFC that brought the concept of standardization of food fast food processing into China: French fries must be fried for a few seconds, and it will not work even if it is fried for a second.

▲A picture of McDonald's meat sandwiches

This is really necessary to be true

It’s not just McDonald’s meat burgers, many food packaging bags like to mark "pictures are for reference only, please refer to the actual product", but there is a huge discrepancy between the actual product and the picture: a look at the picture makes people's appetite soar; one Open the real thing, or the business routine is deep

However, China’s "Advertising Law" clearly stipulates that “advertisements must not contain false or misleading content, and must not deceive or mislead consumers

Here comes the question: the meat casserole in the advertisement picture, the meat sauce is clearly overflowing, but the thin "two-layer blush" in the hand is not counted as explicitly prohibited by the "Advertising Law".

Although according to the general principles of contract law, the advertisement itself is an "invitation to offer" rather than an "offer", and the contract is not directly restricted by the content of the advertisement itself, but for businesses such as McDonald's that produce standardized fast food products, the photos on the advertisement are It should be "what you see is what you get", and the product should be constrained by the advertising content, and it should fulfill the advertising promise

At this time, relevant businesses naturally cannot interrupt with "no wife in wife cake" and "no lung slice in husband and wife's lung slice", otherwise, "beef burger" can also have neither beef nor hamburger

Consumers from all over the world have complained about the problem of the fast-food giant's "not the right products"

The core of the case is not “the whole family’s bucket is enough for the whole family to eat”, but the advertisement picture shows bulging, full of chicken nuggets overflowing the bucket, but the actual product given is that the chicken nuggets did not fill a bucket at all

The set meal of 9 pieces, 9 rou jiamo and coffee is really not expensive, but even if it is a small profit, McDonald’s has to operate with integrity.