Mid-Autumn moon cakes to grab fresh listing Qiqi taste of the public do not catch cold traditional taste favored.

Original title: Mid-Autumn moon cakes to grab fresh listing Qiqi taste of the public do not catch cold traditional taste favored
less than two months away from the Mid-Autumn Festival, as the main character of Mid-Autumn food - mooncake market competition has started (right). This year's mooncake market is not the most eye-catching is not the sky-high price of mooncakes, luxury packaging, but spicy beef wire, durian, prawns, cheese have been wrapped in moon cakes. Yesterday, the Beijing Morning Post reporter visited found that these strange taste of moon cake sales in general, the public more or prefer traditional tastes.
Mooncakes take the "Hunt" route
Yesterday, Beijing Morning Post reporters visited a number of large supermarkets, found that mooncakes into the hot season, different brands of packaging specifications of moon cakes have been set up a "specialty area." Retail, gift boxes and other moon cakes on the counter waiting for the public to buy. Sales staff said that these days to buy gift boxes significantly more people, "the company or group procurement is more, bulk shopping is generally to buy gift boxes of moon cakes, personal purchases are mainly bulk moon cakes." Beijing Morning Post reporter noted that this year's moon cakes in addition to bean sand, lotus, mud, five bean and other traditional fillings, there are some moon cakes to take the "hunting" route. Instead, spicy beef wire, durian, prawns and cheese are wrapped in mooncakes. In addition, cheesesa milk yellow mooncakes, durian cheese mooncakes, stuffed egg yolk mooncakes, poppy mooncakes, bird's nest mooncakes, cheese mooncakes, milky yellow mooncakes and other Hong Kong-style mooncakes are also very popular.
However, sales staff told reporters, according to the existing sales situation, or traditional tastes are more popular, the sales staff said, "especially egg yolk lotus, soybean sand these flavors of moon cakes sell well, the old brand sales better." "
"net red" mooncakes asked to buy more and less
In addition, the Beijing Morning Post reporter found that the popular "net red" mooncakes on Weibo has also begun to be hotly hyped. Like Shanghai crayfish mooncakes, crab powder fresh meat mooncakes, etc. , there is no place to sell in Beijing, only some online shops are for sale. Journalist search found that this online single selling price in the range of 30 yuan to 60 yuan "net red" mooncakes under the order number is not many, only a small number of stores have sales, many buyers said, "buy to taste fresh", "or traditional moon cakes delicious."
shop owner told reporters that the young people's hunting psychology so that these net red moon cakes began to prevail. "Generally are stars in the sun, online fried a stir-fry, the price of moon cakes on the up. But now we also do not dare to buy more goods, guests ask more, but buy few. The shopkeeper said they were all bought from Shanghai, Jiangsu and other places before being mailed to Beijing.
Jingya Wen, a reporter for the Beijing Morning Post, also filmed the clue: Mr. Chen.