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At a time when the new normal, physical and mental health is more important than ever, consumers are eager to have a simple, comfortable, slow-paced lifestyle.
recently, PPG released its 2021 color collection" "Peaceful," which symbolizes optimistic nature and soothing nostalgia, including shades such as Transcend, Big Cypress and Misty Aqua.
the first half of this year, the whole world was closed.
this time, we have creating new demands on people and increasing acceptance of simple activities such as walking, hiking, baking and gardening. Dee Schlotter, senior manager of color marketing at
PPG Building and Industrial Coatings, said: "This vibrant and hopeful range of colours represents what we crave after decades of overstexpenditive and overconsulation - simplicity and tranquility.
"s "Peaceful" color series tells the story of consumers' high concentration and willingness to the current situation, including a variety of natural tones reflecting the feelings of recovery, compassion and optimism.
"color trio" that brings together colorful and beautiful colors means that people want to put their physical and mental health first.
Caramel Brown (Transcend) is an in-the-middle oat color, inspired by the power of the earth, with nostalgic thoughts, is the basis of the "peaceful" color series.
this warm and comfortable neutral color undoubtedly brings a ray of light to today's era of cold grays, reminiscent of a cup of hot latte in a cold morning or warm sand on a hot summer's day.
Big Cypress is a persimmon-colored dark turmeric that reminds you of the warm embrace of your family when you get home tired.
Misty Aqua, a watercolor-like azure, is designed to create an unannamed freshness compared to other warm earth tones.
according to the design rules of color matching 60-30-10 - home color matching should be 60% of the main color ratio, 30% of secondary color ratio, auxiliary color 10% ratio - caramel brown (Transcend), big ginger orange (Big Cypress) and Misty Aqua can be the perfect match for turquoise, golden or natural brown wood, or ideal for multi-layered textured structures of rattan, linen, velvet, pillows and braids such as blankets and carpets.
"focus on the day" as a top priority, this potentially endless range of colors provides consumers with unlimited creativity to create a comfortable, relaxing and cheerful space.
after the turmoil, anxiety and sadness of the whole world, we naturally tend to launch a series of colors that express compassion and reflect a desire to stay away from the hustle and bustle.
" Schlotter said: "These comfort colors, like comfort food, can bring a sense of intimacy and familiarity in the face of the unknown."
" growing demand for ideas such as goodwill, interpersonal communication and focus on the present has become a constant theme of color at PPG's Global Color Studio.
more than 30 PPG global color design experts from the automotive, consumer electronics, aerospace, home coating and dyeing industries participated in the annual color selection.
In just a few days, color design experts analyzed in detail the industry environment, lifestyle, demographics, geographical environment, global events and cross-cultural social phenomena and other factors, and finally selected to highlight PPG global color prediction trends, including PPG 2021 color series.
In addition to the "peaceful" color series, PPG color experts have also identified two color stories that will be equally exciting in 2021: Truth: The Foundation of Reality represents the unity of authenticity and connectivity through the imitation of artisan craftsman's craft and the continuation of traditional skills, and this color series features a few modern shades of retro style.
it is the perfect combination of warm earth tone and fine jewelry box color, but also reflects the vibrant and cultural heritage of the embellishment.
chocolate-based saturated purple-brown( Enchanting Eggplant), Gargoyle and Transcend (caramel brown) are the basic tones of this range of colors.
: Optimistic positive colors are a combination of colors that help improve mood, expressing ideas such as encouraging personalization and exercising power.
In this series of festive, stressful and creative colours, there are French Lilac, based on the purple of changchun flowers, PPG caramel browns with raw elements, and Mediterranean Blue, which showcases the mysterious Mediterranean blues of the deep blue sea.
PPG-branded coatings are available in major PPG PAINTS ™ stores in the United States, independent retailers ® THE HOME DEPOT stores.
to find your nearest stores selling Transcend (caramel brown), Big Cypress (dark ginger orange) and Misty Aqua (light fog green) color coatings.
addition, consumers can choose the colors in the "peaceful" color range when booking paint construction services or sourcing at MENARDS® stores in the Midwest.
editor's note: For more pictures and information on PPG 2021 color trends, visit news.ppg.com/2021ColorTrends.
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