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    Home > Coatings News > Paints and Coatings Market > Paint enterprises to seize the customized market needs to effectively solve the existing problems

    Paint enterprises to seize the customized market needs to effectively solve the existing problems

    • Last Update: 2021-03-08
    • Source: Internet
    • Author: User
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    As custom products have become the object of consumer preference, the current custom
    coatings
    the market is becoming increasingly hot. But from the present point of view, merchants play more "custom" under the banner of the introduction of customized coating products and ordinary products on the market is no different, custom coatings lack of design. After-sales service provided by merchants is also difficult to meet the needs of consumers. Well,
    coating enterprises
    in the process of grabbing this piece of the market, we need to effectively solve the existing design, custom services. Only in this way can we successfully occupy the custom coatings market.
    of custom coatings lack a sense of design
    in the custom coatings are more and more consumers accepted the situation, the home market specializes in custom wardrobe merchants more and more. However, some stores now have "custom" signs, but there are no professional designers in the store. Especially in the low-end paint market, some businesses are nominally operating custom coatings, but in fact by the local carpentry to make their own some inferior products. Such products not only lack a sense of design, but also quality and after-sales are not guaranteed. Merchants are simply "customized" to cater to today's highly respected consumer philosophy.
    addition, some stores have a dedicated designer, but people do not respect the ability of designers. Consumers pay high prices for tailor-made products, to be delivered to the home but do not see a bit of "custom" elements, the appearance of the style and the market sales of finished paint is no different, so-called customization is only the designer according to the needs of the owner of the paint size has made some changes. The most important feature of custom coatings is that according to the owner's taste and bedroom structure tailor-made design, the lack of design sense of "custom coatings" flooding the market is really confusing.Custom paint after-sales service problems
    At present, consumers in the purchase of paint products on the merchant's after-sales service more and more important, the general sale of finished paint merchants will be committed to the quality of the product within the prescribed period of free return and exchange. However, merchants who operate custom coatings rarely offer return and exchange services to consumers. In fact, because residents can't see and experience the physical style of custom paint when they place an order, consumers who are dissatisfied with the finished paint are in large numbers. And some finished custom coatings will also be different from the size of the drawings and the material requirements in the order, the existence of these problems need commercial coatings to prepare a sound after-sales protection system.
    , however, merchants believe that once "tailored" paint is returned will be difficult to carry out secondary sales, so the consumer is not satisfied with the product "only repair not change." Undeniably, merchants put forward "only repair not change" after-sales mode, although there are more good reasons, but this kind of thoughtful service really can not let consumers in the purchase of products without worry. And the market to operate custom coatings merchants also generally require consumers to "pay the full amount", which lets everyone choose custom coatings when more psychological bottomless. In fact, there is also a hidden charge for custom services.
    of course, coating enterprises in the pursuit of customized market demand, but also to ensure the quality of products, enhance advanced production capacity and custom direction of design innovation and other issues. This way companies can go further on the road to customization.
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