Product quality -- the "golden signboard" of pharmaceutical equipment enterprises

[pharmaceutical Station industry trends] in June, the notice of the Ministry of Finance on the special inspection of accounting information quality for 77 pharmaceutical enterprises aroused a thousand waves in the pharmaceutical industry It is reported that the focus of this inspection will be the sales expenses of pharmaceutical enterprises The author has learned that it is a major problem for the pharmaceutical industry that the sales cost is higher than the R & D cost, which is called "sales cost abnormally high disease" in the industry Analysts said that in order to fundamentally solve the problem, pharmaceutical enterprises need to strengthen their internal power, rely on products to speak, and create a "gold brand", rather than rely on huge promotion costs and "subsidies" sales And any enterprise deeply rooted in the people's mind "golden signboard" is always the quality of products Gree Dong Mingzhu once said, "product quality concerns two 'lives', one is the life of consumers and the other is the life of enterprises." In the fierce competition, excellent product quality has become the core of pharmaceutical enterprises based on the market Pharmaceutical equipment (picture source: pharmaceutical Station) taking pharmaceutical equipment industry as an example, as a competitive pharmaceutical equipment industry, many insiders have repeatedly mentioned the importance of good products and product quality in interviews with pharmaceutical Station "We strive to make every part excellent We do not strive for price, but only for quality." In order to improve the quality of the equipment, the head of the pharmaceutical equipment enterprise said, "we are strictly controlling the quality of the equipment from the design source through data modeling and 3D simulation in theory." The marketing director of a pharmaceutical equipment company said that in addition to focusing on product research and development and technology innovation, the company also invested a lot of energy in quality control "We hope to have better high-quality, cost-effective and up-to-date products to serve the pharmaceutical industry, ensure that pharmaceutical enterprises produce safe and effective high-quality products, and provide guarantee for the health of patients." In addition to the control of product quality by pharmaceutical equipment enterprises at the large level, the quality of pharmaceutical equipment at the small level cannot be separated from the technology of front-line employees For example, the welder of a solid preparation equipment enterprise said: "in the early days, we didn't have a reference example Through continuous experiments, we found out a set of welding process parameters for pressure vessel equipment This batch of early welded pressure vessel equipment has been in operation for more than ten years now, and there has been no problem so far " When it comes to the welding of pharmaceutical equipment, some enterprise welders also said: "the welding between various systems of the equipment can't be as rough as the level in the 1990s, there can't be pores and slag inclusions in the welding, there can't be welding tumors and other phenomena, a little defect will affect the quality of pharmaceutical equipment, and then affect the quality and safety of drugs." It can be seen that no matter in the enterprise or in the pharmaceutical equipment production staff, the links related to the quality of pharmaceutical equipment cannot be ignored With the increasingly strict supervision of pharmaceutical enterprises by the state, the standards of pharmaceutical equipment products are also constantly improving At present, under the concept of "good product is living advertisement", some pharmaceutical equipment enterprises have overcome all difficulties in the market competition, and strive to ensure production efficiency on the basis of ensuring product quality The customer base at home and abroad is growing day by day, and actively promote domestic pharmaceutical equipment to the world Pharmaceutical equipment is a special industry As the upstream industry of pharmaceutical manufacturing, it not only guarantees the quality of drug production and the safety of drug use, but also directly relates to people's life and health Therefore, in the growing demand for pharmaceutical products, the quality of pharmaceutical equipment has become the focus of attention of pharmaceutical enterprises and the people Now and in the future, the "golden signboard" deeply rooted in the hearts of pharmaceutical equipment enterprises will also be product quality.