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Original title: Regulatory power science first - Guangdong to promote the promotion of food safety construction documentary
(Chen Hairong) this year, "61" Children's Day, Guangzhou's Ms. Liang's happiest thing is to lead her 6-year-old daughter to the Guangdong Science Center in Guangzhou University City, together to visit the "2017 Guangdong Province Food and Drug Safety Science Exhibition", happy to have a fun and useful Children's Day. She was happy to say: "Really very happy, the children visited the science exhibition, food and medicine medical devices have a preliminary understanding." As an audience in the professional field, Mr. Huang of Guangdong Pharmaceutical University said at the science exhibition site that the science exhibition information is very large, visit an hour or two is not enough, he will visit twice to learn to digest these popular science information and knowledge.
The 2017 Guangdong Food and Drug Safety Science Fair, hosted by the Guangdong Food and Drug Administration, has been open to the public free of charge since its opening on May 27 and is popular with thousands of people every day. In fact, this is only the Guangdong Provincial Bureau in recent years to actively promote the promotion of drug safety science, one of the moves. Through the construction of popular science propaganda system, the Guangdong Provincial Bureau strives to achieve the common treatment of drug safety by raising people's awareness of drug safety, preventing risks and realizing the safety of food and medicine.
focus on the leading role of the introduction of food and drug safety science exhibition
According to the Guangdong Provincial Bureau Deputy Director Fang Hongtian introduced, held this food and drug safety science exhibition, there is no precedent in the system to learn from. Guangdong Provincial Bureau in more than 2000 square meters of exhibition hall, with "personal experience and participation, so that the food and medicine around the safer" as the theme, in a variety of forms to promote drug safety science knowledge.
The whole exhibition in accordance with the "supervision" "science" "social governance" three main lines, set up three major exhibition areas of scientific supervision, science knowledge and looking to the future, to food, medicine, health food, cosmetics, medical equipment five areas of knowledge as the core content, through the picture display board, interactive games, physical display, AR projection, food rapid detection scientific experiments, on-site simulation and other ways to show the results of drug supervision, popular food safety knowledge.
reporters found that curators strive to make abstract expertise throughout the public easy to understand, strong sense of the scene scene. Such as in the food exhibition area of the simulated supermarket set up fantasy kitchen and smart dining table, so that the audience understand the "eat" on the health effects. In the VR image area of the drug exhibition area, the audience can see the production of drugs and experience the "mystery journey" of aspirin by scanning the QR code and viewing the images. Female visitors can measure skin hair in the cosmetics exhibition area and select the most suitable cosmetics for themselves. The audience can measure blood pressure, height and weight on their own in the health cabins of the medical device exhibition area, and in the simulated operating room they can learn about the role of modern medical devices in
. On June 7, Li Haifeng, Inspector General of the Information and Propaganda Department of the State Food and Drug Administration, and Yang Lingling, Deputy General Manager of China Health Media Group, were invited to visit the science exhibition. Li Haifeng, after learning more about the various situations of the exhibition, said that the popular science exhibition pays attention to fun, extensive, effective, so that the audience understand the knowledge of medicine, improve the awareness of drug safety, which fully reflects the leading role of popular science propaganda in the supervision of drug safety.
Built a propaganda system to help the regulatory gate move forward
said Luo Wenzhi, director of the Guangdong Food and Safety Office and head of the provincial Food and Drug Administration. Recently, General Secretary Xi Jinping specifically put forward the 'four persistences, three supports, two leading the way' directive for the work of Guangdong Province. Guangdong Province took the lead in the country to launch the food and drug safety science exhibition, and strive to integrate supervision and popular science knowledge organically, explore effective ways to disseminate knowledge of dietary drug safety, to improve the public awareness of food and drug safety and self-protection capacity is of great significance. In
recent years, the Guangdong Provincial Bureau has focused on the promotion of food and drug science and technology, promoting big brands through large projects, and initially building a popular science propaganda system consisting of the "five platforms" of science and technology exhibition, experience hall, lecture hall, popular science website and popular science knowledge contest.
since its inception, the "An an about - medicine science lecture hall", with the pace of the monthly issue, has been opened 6 times, the rapid rise of social influence. Hosted by the Guangdong Provincial Bureau and other authoritative departments, the lecture hall invited academicians, professors and other authoritative experts in related fields to speak, through authoritative media publicity, in the community formed a brand effect.
Guangdong Provincial Bureau completed the filming of the first domestic food safety series of public welfare documentaries, in this popular science exhibition premiere, and will be broadcast on relevant television stations. In addition, the bureau is also working hard to organize the construction of the food safety science website, and strive to make the popular science website into the public's access to the authoritative information base knowledge base, the site is expected to open to the public by the end of this year.
It is learned that next, the Guangdong Provincial Bureau will also carry out food safety knowledge into the campus, into enterprises, into the countryside and other activities, held food safety network knowledge contest, micro-film contest, etc., to disseminate knowledge of drug safety science, publicity and supervision results;
on the original intention of carrying out popular science propaganda, Luo Wenzhi said:
Guangdong Provincial Bureau attaches great importance to science and technology, vigorously carry out science and technology work, is to let science and technology run in front of the supervision." Luo
stressed that once a drug safety accident occurs, it has caused harm to the people, some of which cannot be saved. Drug regulation should not allow law enforcement officials to act as "firefighters", but should move forward. Through popular science propaganda, so that the scientific truth in the pre-rumoured voice, the common people increased knowledge and common sense, drug safety awareness, and even actively participate in supervision, which is conducive to the realization of drug safety and social co-treatment.