Senomyx has announced a series of new food flavor modifiers that are licensed for use

Senomyx
is a company that uses
unique
's
wind
sodor
analysis
technology to discover

for novel flavor ingredients in the food
,
beverage and ingredient industries.
July

,
2012,
July
, 2012, the company announced that it was interested in sucrose
(S6973)
and sucrose
(S2383)
The flavor modification of its bitter flavor inhibitors
(S6821
and
S7958
has been recognized by FAO
/
The World Health Organization's Committee of Experts on Food Additives
(JECFA)
for its safety.
JECFA
allows new ingredients to be used immediately in many countries and is granted registration approval in other countries.
JECFA
is an independent international committee of scientific experts that has been assessing the safety of food additives and flavor seasonings since
1956
and is jointly managed by the Food and Agriculture Organization of the United Nations (
FAO
) and the World Health Organization (
WHO
).
JECFA
provides
assessments and recommendations

the
of the WHO and the two organizations.
, chief executive
Senomyx
.
Snyder said: "
JECFA
recognition of
S6973, S2383, S6821
and
S7958
measurements is important to the performance of
Senomyx
. The four
Flavoryx
have previously received a level of food regulatory regulation in the United States that is generally considered safe (
GRAS
). The
GRAS
logo allows the commercialization of products in the United States and many other countries and promotes approval in other countries around the world, especially in countries where the safety of new food additives and flavor seasonings can only be determined by relying on
JECFA
without an independent registration approval system. Based on the current dietary exposure assessment,


Senomyx
is being inspected by each
JECFA is considered to be free of safety issues. This allows them to enter
countries
JECFA, unless products are required to be registered at the national level. Snyder added: "From a practical perspective, the
JECFA
security monitoring, as well as the
GRAS
level, opened up many markets for
S6973, S2383, S6821
and
S7958
. Notable exceptions are the EU and China, which have their own regulations. The
S6973
is a sweetener that reduces sucrose by up to
50% in almost all food types and beverages
.
S2383
reduces the use of the high-strength sweetener sucrose by up to
75
and can be used in all food and beverage products.
Firmenich
is a collaborator on these flavored seasonings from
Senomyx
, which has put
S6973
into commercial production in the United States, Southeast Asia and Australia. In South America and Latin America, products containing
S2383
have also entered the market.
's
inhibitors
S6821
and
S7958
show their effectiveness against a wide range of bitter foods and beverages. A
company, Senomyx
, is preparing to bring retail products containing
S6821
to market by the end of 2012.Senomyx

continues to identify other novel flavor modifiers, which will provide a competitive challenge in the market," Snyder said.
JECFA
is certainly another recognition of the safety of our flavor seasonings. ”