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    Home > Food News > Food Articles > "Small meals" "single seat"... Epidemic detonates personalized catering demand

    "Small meals" "single seat"... Epidemic detonates personalized catering demand

    • Last Update: 2021-07-23
    • Source: Internet
    • Author: User
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    Original title: "Small Meals" "Single Seats".


















    The catering industry is facing a new wave of reform


    The rise in online catering consumption reflects the embarrassment of the offline catering industry
    .


    According to the report, the good growth momentum of the catering industry was quickly curbed in the national public health security incidents
    .
    The epidemic has swept away the peak season of the Spring Festival in previous years, causing a large number of catering companies to fail to operate normally.
    Many catering companies do not have the capital to insist on.
    According to the information provided by Tianyan Check, as of May 25, 2020, the catering industry has newly cancelled or revoked There are more than 150,000 enterprises
    .
    In addition, the entire catering industry has also received a huge impact, including supply chain markets such as food planting and breeding, seasoning production, and food processing, as well as service and equipment manufacturing markets related to the catering industry
    .


    The report shows that in the first quarter of 2020, catering revenue nationwide will reach 602.
    63 billion yuan, a year-on-year decrease of 44.
    3%
    .
    Although the epidemic was effectively controlled in March, the rate of decline in catering revenue further expanded to 46.
    8%, surpassing the rate of decline in January and February
    .
    According to the report, “As the global epidemic has further deteriorated and there is no corresponding domestic consumption stimulus, it is expected that the growth rate of the catering industry in 2020 will reach the historical
    “ freezing point ”.


    Analyzing that there is no phenomenon of "retaliatory consumption" in the catering industry, Jing Linbo, president of the Chinese Academy of Social Sciences Evaluation, said that catering consumption is different from other consumption, and everyone is limited by their own digestive ability, especially people are paying more and more attention to food.
    The phenomenon of health, overeating is less and less, timeliness, inability to store, and catering consumption depends on the continuous growth of residents' income, which determines that the explosive growth of catering is not easy to achieve
    .
    At the same time, normalized epidemic prevention measures will affect catering consumption
    .
    For example, the meal sharing system and the promotion of public spoons and chopsticks have brought challenges to consumers and catering operators
    .
    In addition, after several months of "home economy", some people have begun to adapt and enjoy the "benefits of home", online consumption habits have been developed, and online consumption needs have become increasingly diversified
    .


    In this regard, the report pointed out that “the epidemic has detonated the demand for personalized catering, and the catering industry is facing a new wave of reform
    .
    ” The outbreak of the epidemic has created new demands for consumers in terms of dining environment, food quality, takeaway delivery, and service models
    .
    For example, the "one-person food" economy created by the increase in the number of singles has further innovated under the epidemic.
    The forms of dine-in services such as "one person, one table", "one-meter interval", and "independent single table seats" are constantly emerging.
    The industry continues to experiment in terms of convenience in dining and flexibility in dish design.
    “Small shops,” “small meals,” “small meals,” “single-seater” and other new catering service models will emerge one after another
    .
    Survival and development will force catering companies to quickly adapt to the process of economic digitization, especially in the four aspects of food sources, production methods, catering outlets, and business formats and business models, which will trigger profound changes in the catering industry
    .


    "Food is the most important thing for the people.
    This epidemic has given the government and people a deep understanding of the safety of the catering industry.
    The inclusion of the catering industry in the construction of the public health system and emergency system will surely promote the high-quality development of the catering industry
    .
    " According to Ding Wenli, the principal of the college, Kunming University has participated in the compilation of the "Blue Book of the Catering Industry: China Catering Industry Development Report" for three consecutive years
    .
    Different from previous years, this year's report focused on the analysis of the impact of the new crown pneumonia epidemic on the catering industry, and made recommendations from multiple perspectives such as industrial policy, catering business operations, digital construction, and food safety
    .

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