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Original title: Don't blindly tout imported milk (don't vomit unpleasant)
On May 9, the State Administration of Food and Drug Administration announced the results of dairy sampling, unqualified 3 batches of samples are imported from Germany, the United States. It is not the first time that imported dairy products have appeared in the press because of problems such as substandard quality. Compared with the first quarter of this year, the General Administration of Food and Drug Administration spot checks of domestic milk, the pass rate as high as 100%. Despite this, consumers still have a strong interest in imported milk, and sales continue to climb.
people do not trust domestic milk, the main objective reasons and historical reasons are complex. But it is not difficult to find that some Chinese people have a deeper foreign psychology. As a developing country, China's initial backward state let consumers subjectively believe that all "foreign goods" is good, many Chinese people go to Japan to snap up rice cookers, toilet lids, not so. But in recent years, the quality of domestic home appliances has been comparable with foreign countries, even far beyond the international standards. Domestic milk and domestic appliances encounter similar, because do not understand the real situation, consumers blindly tout imported milk, this is actually a misunderstanding.
people's distrust of domestic milk mainly in the source of milk, which is also the main problem of domestic milk. In the 1990s, many dairy companies bought milk from retail investors, and the quality was difficult to guarantee, so the melamine incident occurred. In recent years, in order to improve the quality of dairy products, the relevant departments of the state to strengthen guidance and supervision, domestic dairy enterprises are also making efforts. When I visited the dairy enterprises, I observed that the current processing enterprises attach great importance to the quality of milk sources, have set up dairy farms, domestic large dairy enterprises milk sources, more than 90% are from their own modern pastures. Most of the production lines from the dairy developed countries, management concept and international standards, marketing level is also significantly improved. It's just that consumers know very little about these good changes.
milk is not necessarily better than domestic milk. In the case of infant milk powder, product standards are generally developed according to the nutritional needs of the growth and development of infants in the country and the composition of breast milk. For example, a Japanese baby milk powder, its iodine and selenium content is lower than our standard, because the Japanese love seafood, not too iodine deficiency, but the Chinese baby is lacking in this regard. Therefore, "imported milk" may not be suitable for "Chinese stomach". In addition, imported milk is difficult to distinguish between true and false, can not be traced and long shelf life and other issues, the quality is not good.
china's dairy industry to regain the trust of consumers, we must rely on the strength of all parties. The government should increase the penalties for manufacturers and individuals of counterfeit and inferior products, so that illegal enterprises can learn their lessons. Enterprises to speak of integrity, strict control of processing processes and management, improve product quality. Consumers should avoid being greedy and cheap, it is best to buy in the regular big supermarket. We should also learn popular science knowledge, such as which milk must be cold chain transport, do not ingest that imported milk is better. (Nan Qingxian, Professor, School of Food Science and Nutritional Engineering, Agricultural University of China)