The characteristics and performance of four categories of "sick paint enterprises".

China Paint Network
: people have "sick personality", "sick personality" refers to the abnormal development of personality. Enterprises also have "sick enterprises", the so-called "sick enterprises", refers to the development of enterprises in the process of abnormal, abnormal characteristics. The abnormal development of enterprises in many people's understanding feel is normal, nothing can not, as long as you can develop on the line, whether it is white cat black cat caught mouse is a good cat! But some people say that as long as the rational analysis of such
coal coating enterprises
development will know that their development model is not desirable, or even contemptible. It's right and wrong, it's hard to know! However, I think the following four types
coating
enterprises or belong to the pathological enterprises.
disciplinary paint enterprises often in order to achieve the purpose of making money, regardless of law and order, through some unconventional means, disregard the interests of the public, the implementation of their own business plans and objectives.
this kind of paint enterprises like ADHD people, emotional instability, often because of the interests of the stimulation and impulse, can not restrain themselves. Manic enterprises are characterized by a lack of strategic thinking, no long-term goals, only immediate interests. Some blind diversified enterprises, some over-expansion enterprises, some exclusive enterprises will more or less commit such mania. Such as Guangdong's overlord group is a clear example. Since 2010, The Overlord has been expanding across industries and entering the field of herbal tea. According to reason, the speed of the launch of 3 brands in 3 years is already speeding, but then forced into their own non-in-line herbal tea field, which makes the bully into the situation that outsiders seem dangerous, because whether it is herbal tea performance or other brand promotion, is not satisfactory. In fact, the bully also rely on the past that star and advertising model has been unable to shake the herbal tea market, because the herbal tea industry is not the shampoo industry of the year, the environment is different, competitors are different, you can also rely on the past successful model to support business success?
Manic paint enterprises are mostly because of the past successfully grasp the opportunity to succeed model, therefore, the once successful model is very narcissistic, feel that this mode transfer can be copied, replication will produce results, success is natural.
manic paint enterprises are often some family-owned management enterprises, is by patting the head decision-making enterprises, most of them have a unique type, and this boss has been very successful. Therefore, they do not need to have too much understanding and investigation of the industry and market environment, overconfidence in their decision-making ability, think that in the past they have never made a mistake, infer that there will be no mistakes in the future, it is always wrong is also subordinates not - the global brand network - force only. They are very confident, very confident in their ability, like to advertise themselves, to "go their own way let them say it!" Very much thought is, in fact, in China's Confucian culture under the influence of business culture, whether it is individuals or enterprises, manic people and business fate is generally many, on the other way, low-key and calm people and enterprises can go further!
Shinged enterprise is characterized by whether it is good for customers, or their own employees, they reflect the problem do not deal with, but also layer by layer cover-up, the situation is not to want to deal with the problem openly and transparently, but to try to do to cover up the truth, so that the problem becomes more and more serious. A famous person said, you told a lie, you have to cover it up with ten lies.
Food safety issues, now almost everywhere: rice wax, fruit wax, rice line made of plastic, biscuits put ammonia water; Dragon Boat Festival to eat hazelnuts to eat insects, abdominal children miscarriage; Mid-Autumn moon cakes are old moon cakes, three years unchanged; fish feeding contraceptives, pork is Clencote, beef to water, water products bleaching and so on. Once such problems and problems have been identified, it is only for the production enterprises to take active measures to assume responsibility for the incident and to account to consumers and the public. However, after the incident, most enterprises are the first to think of for their own reasons, either push upstream, like milk powder enterprises and Shuanghui;
In the face of food safety accidents, they always first explain, shirk responsibility, or cover up the truth, destroy evidence, and then do everything possible to find "reasons", trying to make big things small, small things, really can not be lost, only shyly admit that their own enterprise supervision is not strict, weak implementation. Rarely has it been as red as McDonald's, from acrylamide to melamine. McDonald's was the first to admit its mistake and apologize to the public and stop using seasonings and Mengniu milk with Sudanese red. Such an attitude than many domestic enterprises in the face of problems, "cover the lid" to carry the attitude in the end is much more positive. Their proactive communication is much more short-sighted than many domestic companies' short-sightedness on issues of interest. So, when McDonald's chicken nuggets have so many problems, people are still willing to go to McDonald's to consume, choose McDonald's, why? That's the biggest difference between a sick business and an honest business.
-covering diseased paint companies, their first reaction is how to hide the truth whenever a crisis comes to an abrups. To this end, the exhaustion of all means, especially for the media, the most important channel of communication, is even more forced. In fact, these actions have no power. The most important and powerful is only one, that is, sincerity, dare to take responsibility. Tell the public the truth the first time. If you're too late to know the truth yourself, be the first to inform you of your attitude and handling measures, and keep the public informed of the processing process.
Sover is also good, do business is also good, can not be without the moral bottom line, once the enterprise crossed the moral bottom line, I believe that even if the enterprise has obtained a great deal of performance, not only not praise, but also in turn let people scold." According to reason, the business should be based on good faith, ethics first, can be biased against a lot of enterprises, profit is the plan, regardless of the interests of the public, regardless of other people's lives, as long as profitable, what means are not extremely unused. There are many examples of this aspect of real estate companies everywhere, in order to demolish and build houses, regardless of the lives of the demolition families, some use of mafia hitmen, some use force to suppress, so that the demolition of the household self-immolation of some, petitioners have, homeless.
Most of the lack of German-type enterprises are some immediate interests more than all, they do not think about the survival and development of enterprises, did not think about the development of healthy enterprises, just think that as long as there is money to earn on the line, even if it is up to the sea of fire, who if they block the road to wealth who will have to go to the idea. All their purposes only recognize money do not recognize people, virtue and virtue, and they have no relationship, because the world as long as money does not want people.
a successful boss told me that he said that in China to run a business, you do not make a trick, do not trick, do not evil trick you absolutely difficult to win, do not believe you try. He added that all entrepreneurs have original sins, which are "sick", especially as some start-ups have to survive by fighting the edge ball. Maybe it's "only paranoia can survive!" The world only cares about madman success!" Does that make sense? I haven't really figured it out yet. However, my views may be a little conservative, and I always find these practices pathological.