The cheese industry is working together to plan a new path for development

Reporter Zhang Yu

With the acceleration of consumption upgrading and the further improvement of national health demand, cheese with high nutritional value attributes is becoming a new growth point in

A piece of cheese flourishes in an industry

It's time for development

Li Defa, academician of the Chinese Academy of Engineering and president of the China Dairy Association, said in his speech that the holding of this forum is a specific measure to deeply implement the Opinions of the General Office of the State Council on Promoting the Revitalization of the Dairy Industry and Ensuring the Quality and Safety of Dairy Products and the "14th Five-Year Plan" Action Plan for Dairy Competitiveness improvement of the Ministry of Agriculture and Rural Affairs, aiming to vigorously publicize and display the achievements of cheese development in recent years, deeply discuss and exchange cheese innovation directions, and further help the dairy industry to improve its

Xin Guochang, deputy director of the Animal Husbandry and Veterinary Bureau of the Ministry of Agriculture and Rural Affairs, said that a cup of milk is strong for a nation, and a piece of cheese is prosperous for an industry

Xin Guochang pointed out that it is necessary to firmly grasp the key opportunity period for the development of cheese and make efforts

In recent years, China's cheese production has been growing, the market size has continued to expand, and cheese is gradually becoming an important part of the daily diet of

Become a new breakthrough in the growth of the industry

The prospects are broader

In order to accelerate the high-quality development of the dairy industry, the China Dairy Association combined with the current situation and future development trend of China's cheese industry development, formulated the "Three-year Action Plan for Cheese Innovation and Development to Enhance the Competitiveness of the Dairy Industry" (hereinafter referred to as the "Plan"), which was released

The "Plan" emphasizes that cheese is an important starting point for optimizing the dairy structure, increasing dairy consumption, and promoting the revitalization of the dairy industry, and puts forward the overall goal of the development of the cheese industry: by 2025, the national cheese production will reach 500,000 tons, and the national cheese retail market will exceed 30 billion yuan

The "Plan" shows that in recent years, China's cheese market has grown rapidly, and cheese is becoming a new growth point in

On the other hand, China's cheese industry ushered in a golden period of

In the face of these problems and opportunities, the "Plan" proposes to build a high-quality milk source base, focusing on the production of high-quality and high-yield dairy cows such as Holstein dairy cows, and promoting the development of characteristic industries such as buffalo milk, yak milk and goat milk; Enhance the ability of scientific and technological innovation, accelerate the localization of processing technology, rennet and starter culture and supporting whey desalination treatment equipment for cheese production, and improve the production capacity and level of domestic cheese enterprises; Strengthen the comprehensive utilization of cheese by-products, such as whey powder, lactose, whey protein concentrate and other core binders of infant formula milk powder, improve the self-sufficiency of whey products, and improve the stability of the industrial chain supply chain; Through the establishment of domestic cheese promotion platforms by third parties such as industry associations, enterprises are encouraged to jointly promote the certification of geographical indications of local cheese products and enhance brand value

Fully excavate and produce specialty products

Homegrown is fundamental

As a leading enterprise in China's cheese industry, Chai Xiao, founder and CEO of Miaoke Lando, made a special report on the theme of "industrial co-prosperity as its own responsibility and promoting the new growth of cheese", reviewed the development path of Chinese cheese, and proposed to use the cheese industry to accelerate the upgrading of the development structure of the cheese industry, highlighting the role of

According to Euromonitor data, in 2021 China's cheese shipments have reached 250,000 tons, retail sales of 13.

But the golden decade does not mean smooth sailing, but there are opportunities and challenges

At this year's Cheese Summit Forum, Miaoke Lando and Shaanxi Boling Dairy Co.

China Food News (2022-09-13 04 edition)

(Editor-in-charge: Yang Xiaojing)