The development trend is not clear Coatings enterprises should be careful to deal with

China Coatings network
News:
coatings
industry in 2015 is coming through another quarter, but for most
coatings companies
, 2015 still have time to achieve something. Although many people predict that the market in 2015 will not be much better than in 2014, and china's economic "new normal" is unlikely to reproduce the rapid development of the past, but if paint companies can continue to carry out transformation and upgrading, self-structure optimization, it is natural not difficult to achieve further development.
the paint industry go in 2015? This is every paint industry is most concerned about the topic. There are optimists and pessimists in the industry who judge the trend of the paint industry in 2015. Throughout 2014, the "cold" market did not hinder the pace of expansion of building materials companies such as coatings. Therefore, the industry generally believes that the national paint market still has greater potential, many building materials enterprises have been laid out in advance, 2015 and even the next few years, this momentum will not weaken.
it's worth noting that in the next year or two or more, the high-speed growth of the past will be hard to repeat, and the good old days of "making money with your eyes closed" are gone. Weak market situation often means that the industry is about to reshuffle, paint enterprises if they want not to be eliminated, they must practice internal skills, with a strong "unchanged" to deal with the changing external environment.
industry insiders admit that this year may be similar to last year. The slowdown in business sales growth is closely related to the policy background of optimizing structure and changing gears under the new normal economic environment of the country. Industry overcapacity and transformation and upgrading brought about by the difficulties and confusion, all need enterprises to deal with and resolve. If the housing market rebound, will certainly bring a lot of opportunities for paint companies, although everyone is concerned about the good news, but from the current point of view, there is not too loose housing policy, market volatility is unlikely.
So, even if there is a good policy, but considering that building materials purchase home decoration mostly occurs one to three months after the release of housing, so the year the country has what new policy on the impact on the market, it is not good to judge.