The release of heavy documents, the Internet medical industry may welcome a major reshuffle

In order to further regulate Internet diagnosis and treatment, promote the healthy development of Internet diagnosis and treatment services, and ensure medical quality and medical safety, the National Health Commission recently issued the "Internet Diagnosis and Treatment Regulations (Draft for Solicitation of Comments)" (hereinafter referred to as the "Draft for Comments").
Institutional supervision, personnel supervision, business supervision, quality and safety supervision, regulatory responsibilities, etc.
have listed detailed regulations, which have attracted great attention from the industry
.
The analysis believes that in recent years, with the encouragement of frequent favorable national policies, many problems have also emerged while Internet medical services are booming
.
The release of the "Draft of Opinions" not only inherited the direction of the country's encouragement of Internet medical care, but also clearly defined the originally vague and confusing Internet medical concepts, and also clarified the boundaries between medical care, medicine and technical services.
, So that the Internet diagnosis and treatment industry has entered the era of strong supervision
.
In addition, the document also released a clear signal that Internet diagnosis and treatment should provide services of the same quality as physical institutions
.
This reflects China's determination to develop digital medical services, and will also vigorously promote the standardized development and market expansion of the Internet medical industry
.
In this context, the industry expects that the Internet medical industry may usher in a new round of reshuffle
.
It is reported that in recent years, in order to carry out more detailed regulations on Internet medical care and continuously promote the rapid development of Internet medical care, the state has actually issued a series of documents
.
For example, as early as October 2016, the "Outline of the "Healthy China 2030" Plan" clearly stated that "Development of Internet-based health services"
.
In April 2018, the "Opinions on Promoting the Development of "Internet + Medical Health"" required that the development of "Internet + medical health" be accelerated, so that patients can run errands less and be more convenient, so that more people can share high-quality medical services
.
The release of the "Draft of Opinions" obviously took into account the deficiencies in the past documents, as well as the current irregularities, blurry positioning, fragmentation and even "side-offs" in the current Internet medical treatment.
The positioning of the Internet medical treatment has become clearer.
Outline the country's top-level design for medical reform and the guiding direction for the industry
.
The industry believes that with the development of Internet technology, the Internetization of drug marketing has become a trend, and the normalization of epidemic prevention and control has accelerated the trend of Internetization of drug circulation
.
However, how to solve the problems of commercial bribery and sales with money in the field of Internet diagnosis and treatment has gradually become the focus of market attention
.
The proposal of the "Draft of Opinions" has just raised the barriers to entry for the industry, which will benefit the development of Internet diagnosis and treatment platforms that provide technical services, and will also bring more challenges to platforms that focus on medical e-commerce
.
In the future, after entering the era of strong supervision, how to find a suitable profit model for platforms will require further accelerated exploration by industry insiders
.
However, the industry predicts that as the Internet medical regulatory policies become more transparent and standardized, medical service companies with complete compliance systems may be expected to benefit
.