The snack food industry focuses on roasted nuts and braised products

With the emergence of individualized and diversified needs of Chinese people's consumption, a large number of cutting-edge brands have emerged in the snack food industry in recent years, and they mainly focus on roasted nuts, braised products, baked cakes, puffed foods and other categories

New snack brands seize the market of nuts and braised products

There is never a shortage of delicious snacks

What do you like to eat? What snacks have become "new traffic"? The data shows that the retail scale of baked cakes, confectionery and chocolate products is the "top class" in the market

In terms of snack brands, compared with international leading snack manufacturers such as Mondelez, Nestle, Kellogg's, Hershey, etc.

Short-term bread and nut snacks have high market potential

How many people watch a show like "Late Night Canteen" and immediately order a box of duck neck with beer? Different types of snacks also have their own consumption characteristics

Enjoy the nightlife, starting with a "eat as you go" lo-mei

Bread products face different market expectations according to different attributes

The consumption of nut snacks is continuously increasing and is closely related to the level of urbanization

Healthy snacks become the mainstream trend

Who's favorite snack? Data shows that casual snack lovers are mainly young and middle-aged, and married consumers in first- and second-tier cities have taken up the banner of casual snacks, accounting for more than 70%

The 23-44-year-old Bao Ma is a loyal fan of all kinds of snack brands, and the young people born in the 90s love dessert bread the most

In the future, people's health demands will promote the further "upgrade" of the casual snack industry: healthy snacks will become the mainstream trend, and the industry will pay more attention to R&D and supply chain capabilities

Low-calorie, low-fat, and low-sugar are new requirements for healthy snacks.

With the improvement of national consumption capacity, the demand for personalized and customized snacks is very obvious, and gift boxes and functional snacks will be more prominent

(Source: Beijing Youth Daily)

　　"China Food News" (version 08 on June 9, 2022)

　　(Editor in charge: Wang Jiayi)