The water and oil dispute is getting worse, who is the winner?

China Coatings Network
: In the past two years,
coatings
industry discussion of the most intense problem is that water-based paint will replace oily paint era has come. In particular, sources said, the Ministry of Environmental Protection, the General Administration of Taxation and the Ministry of Finance are jointly studying the industrial structure adjustment guidance catalog of solvent-based coatings to increase consumption tax, the policy is expected to give
paint enterprises
2-3 years of adjustment time. Many paint enterprises agree that water-based paint is the future of the coating industry development trend, but this "oil back into" process may not be so fast.
oily paint refers to the use of organic solvents made of paint, containing volatile organic compounds (VOCs), in addition to toxic to the human body, will pollute the environment, but also flammable and explosive; Some varieties also contain a large number of formaldehyde, benzene, lead and other toxic substances, pollution of the environment and harm the health of consumers "invisible killer." In addition, oily paint due to its own composition of the reasons, resulting in its transport conditions are quite harsh.
water-like paint continues to encounter tightening restrictions, water-like paint to take advantage of the strong rise.
abroad, the development of water-like paint has entered a mature stage. In the European market, for example, from 1 January 2007, EU countries began to implement the new paint standard "EU Decorative Coatings Guidelines (2007-2010)," solvent-based
painting
is completely prohibited from indoor decoration, but also prohibited the production and sale of solvent-based paint. This means that European homewear has become completely water-colored.
oil-like paint and water-like paint in this long, oil-like paint professional production enterprises will undoubtedly face greater pressure. It can be seen that many enterprises have entered the transition period, "oil and water" two-line production, neither give up the oil paint market inertia brought about by the profits, but also for the transition of water-color paint to win a first-line opportunity.
professionals say, from the environmental protection, water-based paint is better than oily paint, mainly depends on the ingredients they add, the main thinner of oily paint is Tianna water, it contains benzene, xylene and other harmful substances, so the smell is large, it takes longer to disperse; The water-based paint is water as a thinner, the dispersion time is shorter than the oily paint. Water-like paint furniture loose time of about 7 days, not more than half a month, oily paint loose taste needs at least two months, when using the window ventilation. Since the environmental performance of water-like paint obviously occupies the advantage, why can't it immediately replace oily paint to occupy the market?
understand that, all along, water-based paint can not replace oily paint is largely water-based paint in the physical performance, coating services, price and other aspects do not have an advantage.
, the physical properties are where water-based paint is often spitting. Some consumers have always believed that the surface painted with water-like paint is not as smooth and flat as oily paint. In fact, this is inextricable with the coating service, that is, the level of construction technology. Guangzhou, a clothing company responsible for telling reporters that the practice of paint is "seven bottoms, three sides", transparent paint filled brown eyes can use water-transparent putty. Paint to achieve the effect is flat and smooth, water-like paint can achieve such an effect. "Painters on the construction of oil-based paint has been less years, more than twenty years, and water-based paint construction is the first time, " he said, if painters can be fully in accordance with the construction process of water-based paint, such as strict proportion of water, the effect can be done.
addition, the current high price of water-like paint is also a problem. However, the industry believes that although the unit price of water-based paint will be higher than traditional paint coatings, but not only safe and environmental protection, its painting process is quite simple, and do not need other additional products, the overall calculation, in fact, will not be much higher than traditional coatings.
now, the home building materials industry "low carbon environmental protection" concept has gradually been deeply rooted in consumers, "to buy healthy" consumption concept is now very common. According to the current concept of consumption, health can prevail, water and paint compared to this advantage, so consumers, especially in the family category of consumer acceptance is not a big problem, but the awareness of marketing is not enough.
, despite the encouragement of national and local policies, water-colored paint companies are eagerly looking forward to the advent of the water-like era, but this does not mean that oily paint will soon withdraw from the historical stage. Su Yang, a researcher at the Development Research Center of the State Council, once pointed out: "Water-based paint is healthy and environmentally friendly, is a green industry, is the future direction of lacquer, oily paint must be eliminated by water-based paint." But he also admitted that the process of elimination is destined to be long, water-like paint to occupy the market, must do "mass price, noble quality."
It is understood that many coating enterprises have begun to meet the arrival of the water-like paint era and began to prepare, in addition to opening up product lines, in order to solve the problem of price ratio, enterprises are also committed to reducing consumption, product improvement, so as to achieve cost reduction effect.