Tmall Medical Museum Releases White Paper Which Medical Services Will Welcome New Opportunities?

TextsHong Hao-yinRecently, Tmall Medical Museum released the Tmall Medical Center Health Trends White Paper (hereinafter referred to as the White Paper)"White Paper" for medical devices, family planning interests, contact lenses, tonics, health care products, five categories of online sales of large health categories for statistics and analysisWhat impact will these online spending opportunities have on the operation and layout of offline physical healthcare facilities?'s description of online consumption of medical devices in the White Paper, the number of consumers in 2019 increased by nearly 70% compared to 2018, indicating that online consumption of medical devices has become more widespreadAmong them, the consumption of online household medical devices is mainly based on the second and third linesPopular products include: therapeutic (oxygen machines, atomizers, ventilators, paste pastes), rehabilitation care (wheelchairs, care gear, nursing beds, nursing mats, etc.), which indicates that in second- and third-tier cities, there is a strong demand for chronic disease management and rehabilitation medical servicesBut at present, the domestic rehabilitation layout is mainly based on first- and second-tier cities, third-tier and three-line cities below have greater development potentialAccording to the White Paper, the middle-aged and elderly in small towns account for 25 per cent of the market for online household medical devices, while the core items purchased are glucose supplies and rehabilitation kitsFor local medical institutions, including online medical service enterprises, can use offline combination of slow disease management servicesThe core of slow disease management is already at the grass-roots level, although the country has been in the grass-roots community medical level has a continuous investment, but the strong grass-roots is a long-term process, with China's current aging trend, still far from meeting the requirementsThe medical condition in the town is generally not as good as in the big cities, and a better hospital becomes a subconscious choiceThe emergence of telemedicine, so that the patient's way of medical treatment from the past passive acceptance gradually to active choiceis only the current medical and health system around the diagnosis and treatment of acute illness and medical insurance reimbursement, in the slow disease diagnosis and treatment efforts are not much, and the huge and vigorous demand for slow disease diagnosis and treatment is gradually countering the structural deficiencies of medical and health forces, slow disease management has been extended from medical problems to social hot spotsIntegrating medical resources, opening up the entrance to medical insurance reimbursement, and carrying out slow-disease management telemedicine services based on wearable devices, artificial intelligence-assisted diagnosis, and video consultation require the government and the service provider to go hand in handIn the white paper provides data, health physiotherapy products, in addition to the small-town elderly, urban blue-collar population has high growth potential This is quite different from the old social capital's enthusiasm to invest in high-end medical services In fact, the era of consumer demotion has arrived as the outbreak, coupled with slowing economic growth, has arrived there is a huge demand for affordable health care among low- and middle-income people However, affordable medical care is not the exclusive choice of public health care, affordable care is not synonymous with cheap medical care, but more economical and efficient medical services Private medical care can also be adapted to local conditions, combined with the needs of local users and the service supply of public medical system, to provide differentiated affordable medical services to meet the diverse needs of patients (original title: Tmall Medical Museum White Paper Exposed!) These health services usher in new opportunities)