Traditional paint manufacturers please pick up your artisan spirit.

With the re-emergence of the art
coatings
craze, it brings new opportunities to the coatings market, but also to the traditional paint market and the
coatings factory
in which the impact of more or less. One of the points is: the arrival of art coatings, in addition to the return of the state-advocated artisan spirit, but also led to the strong rise of artisan spirit in the paint industry.
the so-called artisan spirit, refers to the artisan's own products carefully crafted, excellence, the pursuit of perfect spiritual concept. If you look at it from a narrow point of view, for the paint industry, the so-called artisans really refer to "painters". Broadly speaking, however, we believe that the artisan spirit should also include paint manufacturers and paint distributors.
is this how it is defined? Because of the properties of the paint semi-finished product, its production, sales and construction should be in the same industrial chain in the three links, only producers, sellers and builders can cooperate with each other to eventually turn it into a finished product.
can be seen from this, if from a broad sense of meaning to understand, then in the paint industry, the spirit of artisans in addition to craft, should also contain a spirit of service. From paint production to sales to construction, this is actually a service process.
however, due to the huge inertia of the paint industry, leading to the artisan spirit is becoming more and more popular today, different enterprises for its understanding and understanding of the existence of relatively large differences.
First of all, in recent years, the emergence of art
paint enterprises
, because of their own "emerging enterprises" properties, in the reception of new things have a natural advantage, but also because of the artistic coatings and traditional paint products than the requirements of higher construction, making it particularly respected for the spirit of artisans, and even as a victory from the market competition, so that the artisan spirit has a natural advantage. But in the two years since the rapid development of art coatings, although many traditional paint enterprises realize the importance of service and artisan spirit, but also launched their own service brand, but in general, its understanding of artisan spirit is not as thorough as art paint enterprises.
should not be ignored is the traditional dealer group in which the "reaction." Dealers operating imported art coatings and decoration business reporters said that the traditional paint enterprises and their distributors for the paint industry understanding, said that still stay in the "selling paint" level, for the "selling services" of the new trend of follow-up "more than enough power", so in the "artisan spirit" of the embodiment of the lack of an effective way.
is why this has given emerging art coatings companies a chance to take the lead. Art coating enterprises come up is to sell effect, sell experience, sell services, and thus gathered a group of like-for-like dealers;
To narrow the difference between the current art coatings and traditional coatings can not rely entirely on enterprises, the traditional paint channel model makes the transformation of enterprises must be very hard, and need to spend a certain amount of time, which requires the recognition and cooperation of dealers, and this is precisely the traditional paint enterprises face the biggest problem, because to change a person's mind is easy, change a group of people's thinking is difficult.
Therefore, in the art coatings boom, and the traditional paint enterprises to bring about an impact on the development model today, we call for more traditional paint enterprises and their dealers can pick up the spirit of artisan service, to dare to open the channel, to promote enterprises and channels can match the spirit of artisans, in order to pursue better product coating effect, better product services and more product and service innovation. Only in this way, it is possible to establish an advantage in the current industry transformation situation, as well as in the competition with art coatings and other emerging coating categories in the market.