Wanhua Chemical E-Commerce Platform Officially Launched

as Wanhua Chemical's first open-ended information platform for customers, Wanhua Chemical e-commerce project after 300 days and nights of demonstration, research, construction, on June 18 officially launchedWanhua e-commerce is Wanhua chemical customer-oriented core values of the deep practice, in order to provide customers with high-quality products at the same time, through continuous optimization and iteration to improve service quality, to create more value for customers, for the chemical industry to make a greater contribution to the healthy and sustainable developmentThe Wanhua e-commerce platform is implemented in stages, the first phase of the completed project focuses on the construction of the marketing digital platform, based on the petrochemical sales business process and the existing information system, through innovative digital marketing, around the transaction process, transaction mode, customer service, improve the customer procurement experience, improve the organization's operational efficiencytrading process, by replacing the original paper contract contract and other cumbersome process, to achieve online orders, the transaction process greatly simplified, transaction links clear and transparentAt the same time, to achieve the price of products open and transparent, customers can log on to the platform to see the product price and preferential price informationcustomer service, through the whole process visualization, from the order, goods shipped, to invoice and other services of the whole process, customers can through the e-commerce platform real-time query, eliminating the link of telephone communication inquiriesAt the same time, the use of online customer messages, online customer service, regular customer satisfaction survey and other functions, open the customer feedback channel, timely understanding of the voice of customers, in order to respond in a timely manner and continuous improvementtraditional procurement business, customers face the problem of cumbersome process, low efficiency, from inquiry, bargaining, order to payment, logistics tracking, a lot of time is consumed in the process of repeated communication and convergenceAt the same time, Wanhua chemical business scale continues to expand, the continuation of the original business process means more resources input and management difficulty index is increasingIn order to solve the customer procurement process pain points, improve internal and external operational efficiency, Wanhua e-commerce project came into beingWanhua Chemical E-Commerce Platform is an innovative attempt by Wanhua to change from traditional chemical service model to intelligent supply chain service, and it is also an active exploration of digital business transformation and upgrading in the information ageThe first on-line products of e-commerce are petrochemical industry cluster products, operated by wholly-owned subsidiary Wanhua Chemical (Yantai) Petrochemical Co., Ltd., the product range involves more than 20 varieties such as alkanes, olefins, alcohol ethers, acids, etcWith the second half of the petrochemical phase of the plant put into operation, polyolefins, styrene and other products will also be logged into the e-commerce platformas a global operation of new chemical materials companies, Wanhua chemical business covers MDI, TDI, polyolpolyls and other polyurethane industry clusters, acrylic and esters, epoxy propane and other petrochemical industry clusters, water-based PUD, PA emulsion, TPU, ADI series and other functional chemicals and materials industry clusters, applications involving household, sports and leisure, automotive transportation, construction industry and electrical appliances and other industries