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China Paint Network
: the new normal under the Internet transformation, is the waterproof industry to seize the Internet market a good time. The establishment of a sound enterprise "Internet plus" can be divided into four steps: the first step is to establish a web-based e-commerce platform; The second step is to combine e-commerce platform; The third step is to establish WeChat platform; The fourth step is to develop waterproof brand mobile phone APP.
In the current society, the new normal and "Internet plus" are two important trends, waterproof industry in the face of double challenges, how can we avoid the new normal under the "Internet plus" pattern is counter-attacked?
analysis from outside the industry, the success of the Internet business cases, "Internet plus" thinking has penetrated all walks of life. The change of the Internet under the new normal is a good time for the waterproof industry to seize the big market of the Internet. The establishment of a sound enterprise "Internet plus" can be divided into four steps: the first step is to establish a web-based e-commerce platform; The second step is to combine e-commerce platform, offline terminals at the same time penetration of the market; The third step is to establish WeChat platform, multi-channel voice, real-time access to users; The fourth step is to develop waterproof brand mobile phone APP, assemble a large number of waterproof products and services, one step intelligent to reach the user.
, the Internet has made the transition from the information age to the era of big data, and the important core of the era of big data is "alism", that is, the concern for the interests of consumers. In terms of promotion, we should not only focus on customer service, but also strengthen the customer experience function.
First, through big data, intelligence, mobility, cloud computing, to understand the real, comprehensive, differentiated needs of customers, and through Industry 4.0's highly digital, networked, customized production and supply system, to provide customers with real meaning to meet the needs of products and services.
Second, through the Internet information tools to connect upstream and downstream, connecting all links from customers to raw materials, so that the entire industrial chain can be traceable, controllable, traceable sources, so as to combat counterfeiting and shoddy, to ensure the quality of construction. At the same time, this can also improve customer experience, satisfaction, improve public training efforts, enhance the social impact of the industry.
, through the big data and public opinion monitoring system, regular feedback industry customers, suppliers, manufacturers, construction enterprises, etc. positive and negative situation, for the development of enterprises to provide accurate reference.
fourth, through crowdfunding, group buying, secured financing and other innovative financial models, improve the efficiency of the industry, open up a new competitive model of the industry.
, through the Internet tools to integrate construction supply and demand resources, and through the engineering construction management system norms, scientific construction management, improve management efficiency, effectiveness, effective cost control.
, through the Internet platform to actively participate in the international market competition, to build an internationally competitive enterprises and talent team.