With the rise of warehouse discount stores, can wine merchants find new business opportunities?

Since last year, with the upgrade and iteration of the retail format, a large number of brand warehouse discount stores (ie factory outlet shopping centers) have emerged one after another

Warehouse discounters are popping up everywhere

In recent times, warehouse discount stores have sprung up all over the country

Sichuan Chengdu Outlet Business Management Co.

The warehouse discount store of Beijing 21 Jipin Supermarket Chain Co.

It is understood that compared with ordinary hypermarkets and warehouse membership stores, the price of 21 Collection is much lower, and the price of canned wine is 0.

Where do low-priced items come from?

The reduction of intermediate links will directly bring about a reduction in the price of goods in stores

The price of goods in warehouse discount stores is generally 10%-15% lower than the market price.

It is not so much that food discount stores make money from consumers, it is better to say that what they "earn" is money from channels and manufacturers

Another reason why the prices of food discount stores are lower than that of large supermarkets is the "reduction" of costs

Ye Haixia, general manager of Wenzhou Qimeng Trading Co.

Some imported wine merchants pointed out that the sales period of most imported beer is only 12-18 months.

Opportunities far outweigh risks

　　At present, it seems that warehouse discount stores are of great help to wine merchants and wine sales.

　　Zhang Jianwei, chairman of Guangzhou Juntao Famous Tobacco and Liquor Chain Company, has been operating a liquor chain for many years

　　Consumers who often buy goods in warehouse discount stores say that the biggest advantage of discount stores is that they can buy branded products at a reasonable price.

　　"The discount warehouse is first of all a supermarket, but it is not a simple supermarket

　　Today, the discount warehouse integrates the supply chain, so that the low price advantage is no longer the privilege of e-commerce, and the way to save money by squatting will become diverse and easy

　　(Comprehensive arrangement by Wang Jiayi)

　　"China Food News" (05 edition on March 02, 2022)

　　(Editor-in-charge: Wang Jiayi)