You have good channels, I have good products between the door may wish to strengthen the joint

"There is no
, only eternal interests," China Paint Network reported. This phrase is particularly evident in the smoke-filled commercial battlefield. When the interests of the purpose is the same,
coating enterprises
may wish to shake hands and talk, strong joint. You have better channels, I have better products, strong combined, will certainly be better than single-player, mutual attack situation.
in the current extremely competitive
coating
market, a variety of interest-related events emerge. Competition is pervasive in any industry, but some companies are pinching in the open, while others are hiding cold arrows in the dark. In the paint industry, many enterprises in order to market share, in order to product profits, fight you dead I live, a lot of hard to get a little profit are used in the competition, and often in the end but not good results.
Indeed, some home brands such as paint in the promotional slogan cynicism, in the channel layout to hurt competitors, in the product prices continue to low-cost crackdown on opponents, in order to increase the exposure of the brand to keep opponents on advertising and other situations occur. Such a phenomenon is likely to lead to a result: the profits of enterprises in the face of low prices are constantly compressed, but also face high promotion costs, its competitors may not necessarily be able to be depressed.
In fact, the competition between paint enterprises is inevitable, but when the two sides are not under dispute, it is difficult to win or lose, with its big move dry go, two defeats and injuries, it is better to shake hands and make up for each other, create a better blueprint. Just like the former Youku potatoes, fighting for so many years, has not been able to decide the high and low, and then after the merger, now sitting in the video industry's top chair, both sides earn pot full, why not?
business there is no eternal enemy, as long as the interests of the purpose is the same, paint enterprises put down the bigots, handshake and not a new direction of development. Paint enterprises need to realize clearly that in the white-hot market competition, there is not only a competitive relationship between enterprises, but also a cooperative relationship.
at any time, paint companies should learn to cooperate with competitors win-win situation, away from hurting their own vicious competition. In short, only by strengthening cooperation between coating enterprises can sustainable development be achieved.